Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is
a place to do great work
, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also
a great place to work,
providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
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Objective based leadership role measured by key results : responsible for development and execution of regional marketing strategies as well as overseeing and managing daily activities.
Develop and execute comprehensive New Product Introduction (NPI) marketing plans and sustain marketing programs, both short and long range, to support sales and revenue objectives of the organization
Manage communication, workflow and priorities with regional HQ marketing teams
Work closely with supporting teams regionally and globally to localize or develop product campaign assets
Management and tracking of regional marketing budget, drive execution of marketing programs within budget and maximize ROI.
Demonstrate technical and creative marketing skills to build and maintain healthy relationships with key retail partners through strategic alignment
Communication with regional distributor and channel partners on various co-marketing activities including coordinating business and marketing development with external companies such as agencies, and partners
Plan and execute Razer participation in regional industry or store events
Researches, analyzes and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
Lead effort in market share gain in core categories.
Regular weekly reporting of marketing calendar and activities comparing target outcomes to actual achievements
Pre-Requisites :
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Approximately 15 years or above marketing experience preferably in the gaming/ tech or retail industry
Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
Strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements
Well versed in marketing trends, terminology and best practices
Willing to travel and work in a multi-national team of professionals
Excellent verbal and written communication skills
Good to have: Understanding of esports
Good to have: Essential AI tools for work such as MS Co-pilot
Are you game?
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