Regional Marketing Director, Apac

Singapore, Singapore

Job Description

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :

  • Objective based leadership role measured by key results : responsible for development and execution of regional marketing strategies as well as overseeing and managing daily activities.
  • Develop and execute comprehensive New Product Introduction (NPI) marketing plans and sustain marketing programs, both short and long range, to support sales and revenue objectives of the organization
  • Manage communication, workflow and priorities with regional HQ marketing teams
  • Work closely with supporting teams regionally and globally to localize or develop product campaign assets
  • Management and tracking of regional marketing budget, drive execution of marketing programs within budget and maximize ROI.
  • Demonstrate technical and creative marketing skills to build and maintain healthy relationships with key retail partners through strategic alignment
  • Communication with regional distributor and channel partners on various co-marketing activities including coordinating business and marketing development with external companies such as agencies, and partners
  • Plan and execute Razer participation in regional industry or store events
  • Researches, analyzes and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
  • Lead effort in market share gain in core categories.
  • Regular weekly reporting of marketing calendar and activities comparing target outcomes to actual achievements
Pre-Requisites :
  • Approximately 15 years or above marketing experience preferably in the gaming/ tech or retail industry
  • Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
  • Strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements
  • Well versed in marketing trends, terminology and best practices
  • Willing to travel and work in a multi-national team of professionals
  • Excellent verbal and written communication skills
  • Good to have: Understanding of esports
  • Good to have: Essential AI tools for work such as MS Co-pilot
Are you game?

Skills Required

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Job Detail

  • Job Id
    JD1640314
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned