Propseller\xe2\x80\x99s mission is to help people achieve the most when making the biggest financial decision of their life: transacting real estate. We are building the end-to-end real estate transaction platform, starting with the real estate agent service of the 21st century: a technology-powered real estate brokerage that is valuable, reliable, and fairly priced. To do that, we elevate the most human part of the service with top agents you can trust. Then, we industrialize all the rest with technology and centralized operations. In August 2022, Propseller raised a US$12M Series A led by Vertex Ventures, the VC arm of Temasek and Series A lead investor of Grab. Propseller is backed by some of the best Venture Capital firms in the world including Vertex Ventures, ICCP-SBI, Partech, Iterative, Hustle Fund, Redbadge Pacific, Vulpes Ventures, Rapzo Capital, and more. Find out more at: propseller.com/careers/
Role Description
As Research Analyst, you are the Dan Brown of Real Estate, breaking down complex topics to solve the puzzles our clients face in their real estate quest. Your research and articles will help establish Propseller as the No. 1 Brand for Real Estate in Singapore. Your mission: Educate prospective clients about a service that will revolutionize the way consumers transact real estate. To achieve this, you will research, manipulate data and write articles for every stage of the Marketing Funnel, to educate a prospective client. With the support of the VP of Marketing, SEO team, and eventually a graphic designer, this role is an amazing opportunity to build an authoritative voice in Real Estate and expand your mastery of Research & Writing.
Duties & Responsibilities
Research for Insights: Develop well-researched pitches for content. Conduct in-depth research and fact-check data. Identify insights from trends;
Propose Engaging Topics: Propose angles on property trends, market analysis, investment strategies and more that resonate with clients;
Storytelling with Impact: Synthesise research to produce easy-to-understand articles, blog posts, and other content to advise clients on the largest financial decision they face;
Market Updates : Stay abreast of real estate industry news including changes to regulations;
Visualize Data: Direct the creation of infographics to complement your articles/posts;
Optimize for Search: Integrate SEO best practices to build organic visibility. Analyze the performance of content and recommend improvements;
Collaborate: Communicate with the Marketing team regularly on current and future plans;
Guidelines: Create and execute Tone Of Voice guidelines to drive consistency in writing style across all touchpoints.
Ideal Candidate
This role is for you if you are a structured, data-driven research analyst who is a master of making data and ideas understandable by the masses. You combine a keen understanding of your audience with the ability to mine insights from data to help your readers navigate complex topics. You are a self-starter who is resourceful, constantly exploring new topic angles to build authority in this field. You have a keen interest in real estate and/or finance-related fields. You want to pursue your passion by extending research skills into consumer-facing content that will help revolutionise how Real Estate, the largest consumer category of all, is transacted.