About Keysight:
Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights to the world's visionaries and innovators in electronic design, test, manufacturing, and optimization. Our ~14,000 employees create world-class solutions in wireless communications, 5G, automotive, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries.
We're recognized as a Great Place to Work across the globe due to our robust culture and dynamic working environment. Our global team acts as "One Keysight," using collaboration, inclusivity, and integrity to advance technology. We're driven and curious, and we value all ideas, especially bold ones. And our strong culture extends far beyond our own walls. We leverage our corporate social responsibility framework to support our communities, nurture the next generation of engineers, and promote environmental sustainability. Our technical solutions - and our methods for creating them - help connect and secure the world. Learn more about what we do and how we do it.
About the Job:
This role focuses on driving business growth through marketing and lead generation. Key responsibilities include researching and identifying new market segments, following up on marketing leads, and planning and executing campaigns. The job also involves supporting events such as webinars, trade shows, and promotional activities, as well as creating digital marketing content like newsletters. Additionally, the role requires monitoring industry trends and gathering customer insights to guide strategic initiatives.
About the Team:
The team is a dynamic and collaborative group focused on driving business growth and customer engagement. They work closely together to identify new opportunities, share market insights, and support one another in developing effective sales strategies.
Responsibilities:
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