Job Description

Job Purpose
In this role, the candidate is responsible for maximising client retention and support sales team in driving incremental revenue growth.
Responsibilities
SUPPORT CLIENT RETENTION

• Identifying how media can help meet objectives and address broader challenges facing clients' businesses and marketing efforts.
• Serving as an expert on the client's business, industry, competitors, key drivers, and environment, and identifying opportunities for growth.
• Providing sound reasoning for challenging clients on briefs and suggesting alternative approaches that could better meet marketing objectives.
• Creating custom implementation strategies for clients, including optimal weights, placements, and buying parameters.
• Analysing and evaluating media proposals without guidance, using core principles of the buying process, including analysing and predicting audiences and costs, and tracking and optimizing results.
• Constantly seeking ways to improve and enhance schedules to effectively achieve communication goals and cost efficiency.
• Assessing delivery against plan and negotiating makegoods to address shortfalls.
• Providing post-campaign reports detailing results against planned KPIs, expenditure, communication goals, and campaign effectiveness, including learnings and recommendations for future campaigns.
• Identifying and presenting new, innovative, and relevant communication ideas or organic growth opportunities to clients.
• Handling conflicts effectively, seeing them as opportunities, reading situations quickly, and resolving disputes fairly.

SUPPORT NEW CLIENT ACQUISITION

• Follow-up on opportunities to drive incremental sales either from media agencies or direct advertisers.
• Support presentations and build a storyline to present campaign proposals.
• Sales focused and customer-oriented to drive revenue growth.

Qualifications & Work Experience

• 2 years' experience in media advertising or account management with a relevant diploma/degree preferred.
• Fresh candidates with passion for media industry welcome to apply.

Skills

• Excellent client management and presentation skills.
• Self-motivated, comfortable with ambiguity & changes, works well under pressure, and thrives in a fast-paced environment
• Strong track record to meet deadlines and work on multiple projects, strong organizational skills, excellent communicator with all stakeholders and external parties

About SMRT Corporation
SMRT Corporation Ltd (SMRT) is a public transport services provider. Our primary business is to manage and operate train services on the North-South Line, the East-West Line, the Circle Line, the new Thomson East-Coast Line and the Bukit Panjang Light Rail Transit. This is complemented by our bus, taxi and private hire vehicle services.
An exciting and rewarding career is waiting for you at SMRT. Join us and embark on a journey that matters. You Matter we take care of you and your well-being. Your Work Matters your ideas and contributions work towards building the future of our transport system and create positive impacts to the community. Your Development Matters we offer diverse careers and learning opportunities for our people to grow you to the fullest of your potential.
Come onboard the SMRT journey today.
Vision
Moving People. Enhancing Lifestyles
Core Values
Respect, Integrity, Safety & Service, Excellence