Job Description

Line of Service AdvisoryIndustry/Sector Not ApplicableSpecialism SalesforceManagement Level Senior Manager & Summary A career in our Salesforce Marketing practice, within Salesforce Consulting services, will provide you with the opportunity to help our clients leverage Salesforce technology to enhance their customer experiences, enable sustainable change, and drive results. We focus on understanding our client\xe2\x80\x99s challenges and developing custom solutions powered by Salesforce to transform their sales, service and marketing capabilities by exploring data and identifying trends, managing customer life cycles, strategically building and leveraging online communities, driving employee engagement and collaboration, and connecting directly with channel partners to share goals, objectives, and activities in a secure, branded location.As part of our marketing team, you\xe2\x80\x99ll help business leaders improve customer spend and loyalty by developing personalised marketing delivered via Salesforce Marketing Cloud.To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.As a Senior Manager, you\'ll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:Excellent written and verbal communication skills.Experience with Marketing Cloud configurations and various studios such as content builder, data extensions, dynamic content, email studio and journey builder, mobile studio, personalisation, and customer data platform, Advertising Studio.Translate business requirements into technical solutions within Salesforce Marketing CloudProvide guidance/coaching/training for Salesforce Marketing Cloud specialists on system configuration, functionality and enhancements as released by Marketing Cloud.Work with functional users to analyze business requirements and provide recommendations for enhanced Marketing Cloud functionality.Perform Marketing Cloud administration activities to support the day-to-day operations of the system.Oversee the execution of marketing campaigns, ensuring accuracy, timelines, and compliance with best practices and regulationsExperience working with other relevant MarTech solutions (e.g. Google Analytics, Optimizely, Hootsuite, Adobe Experience Manager)Experience eliciting high-level business requirements and creating detailed functional specs as well as other documentation like requirement traceability matrixes, work-flow diagrams and use-casesAbility to lead team and client meetings and to clearly articulate the solution being developed with all the stakeholders along with ability to walk stakeholders through marketing solutionsExperience working with agile methodologyExperience in a consulting environment with demonstrated track record of continuing responsibilities, creativity and innovationServe as the bridge between PM, QA, development and client teamsParticipate in the creation and execution of test plans, strategies, and communications (e.g. requirement traceability, test scripts, test data requirements, defect management)Design and create training materials (e.g. job aids, reference guides, training manuals)Oversee the management of project documentationEducation and Experience

• Minimum 6+ years of experience as a marketing cloud administrator or marketing Cloud Functional Analyst
• Minimum 6-8 years of experience gathering and documenting requirements
• Strong background in agile SCRUM agile practices and associated tools (Jira, Confluence, Slack, etc.)
• Certified in Marketing Cloud Consultant
• Certified in Salesforce Accredited Professional Certification on Personalization Builder/ Salesforce Accredited Professional Certification on CDP is preferred
• Experience with any marketing automations tools/platforms
• General understanding of key digital marketing trends

Education (if blank, degree and/or field of study not specified) Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank, certifications not specified)Required SkillsOptional SkillsDesired Languages (If blank, desired languages not specified)Travel Requirements Not SpecifiedAvailable for Work Visa Sponsorship? YesGovernment Clearance Required? YesJob Posting End Date

PwC