Senior Executive, Marketing

Singapore, Singapore

Job Description


Responsibilities

  • Plan, develop and drive the Go-to-Market plan for Nutrilite (Weight Management, Traditional Complementary Medicine, Healthy Eating), XS, Amway Loyalty Program and Commercial Innovations
  • Ability to craft strategy and articulate the product features/benefits around messaging and marketing stories to all communication channels
  • Conceptualise and execute on marketing campaigns, product life cycle and commercial innovation for launches
  • Analyse consumer trends, market research on competitors, market best practices to build successful strategies and define target audience
  • Create analytics data and extract key insight for future campaign development and go to market strategies, complete with formal proposals and recommendations
  • Present ideas and final deliverables about marketing strategies, campaigns and budgets
  • Set and monitor sales forecast to actual sales and stock level for the monthly promotion include preparing of various sales reports and presentation slides
  • Brief with direction to Communication to implement and ensuring the alignment of communication and messaging of new product content like BSM, banners, flyers, product catalogue across all channels
  • Plan and execute product events/ rallies with expert speakers to enhance ABOs\' experience, knowledge and selling skills on Amway products
  • Plan and organize Products training workshops/programs etc.
  • Handle feedback/complaints (helpdesk and walk in) effectively and follow through on the issues to gather mutually satisfactory resolution (for all parties involved)
  • Plan and propose for promotion premium, packaging and folders.
  • Work closely to marketing team and other functions in a collaborative way on daily operational matters

Amway

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Job Detail

  • Job Id
    JD1439729
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned