Job Description

Responsibilities:

• Be responsible for the consolidated BA P&L for C&A.
• In collaboration with all markets within the BA to deploy the targeted profitable growth strategy, include the go-to-market strategy; pricing and channel development (e.g. eCommerce, retailers, distributors, web shop contact centre and field operation service network).
• Explore new commercial selling models to drive accelerated growth include affiliate selling model i.e. KOL/influencers/bloggers selling, community selling model, social selling model i.e.
• livestreaming via marketplaces, retargeted selling leveraging on CRM database and bundle strategy.
• Propose and implement strategic partnerships and new business models such as subscriptions.
• Collaboration with marketing teams ensure C&A marketing asset creation for deployment and activation by regions.
• Build branded C&A agenda include cost, price, availability, offering, compliance, consumer experience and aftersales branding.
• Work closely with the IT/Digital to leverage IoT data to develop C&A anticipate/predictive offering.
• Work with Product Line teams inputting C&A product generation plan to ensure the necessary product & consumer experiences, ranges & portfolio, as well as right cost/pricing to win in these commercial selling models.
• It is built on-top of the understanding of markets needs and maturity levels, supporting and complementing taste/care/wellbeing story lines.
• Liaise with the Product Line, Sustainability and Service Engineering to ensure C&A is part of the initial innovation and product development process.
• In close collaboration with the Global C&A team to develop existing portfolio as well as new business models.
• Work together with relevant stakeholders to compliment the post purchase journey with C&A (on-boarding, on-going use, service & repair, repurchase of finished good products with C&A offering).

• Degree in business/marketing
• Experienced in aftermarket business or/and commercial area.
• Experienced in Project development management.
• P&L management experience, proven analytical skills.
• Strong experience in setting business strategy and project management.
• Team management experience (include manage virtual team remotely). Strong leadership and able to coach on team development.
• Have strong negotiation skills & stakeholder management skills.
• Proven success leading transformation initiatives.
• Result oriented and actions focused. Can-do attitude.
• Cross cultural competence & adoptable to all contexts in the APAC-MEA region
• A self-starter-You can work autonomously but will never be on your own, working proactively to identify the opportunities and implement the plan.
• Judgement and decision making - Exercises good judgement in making decisions, considering all the available sources of information and alternatives. Express clear and rational reasons for taking a decision.
• English fluent
• Other languages in APAC & MEA region in an advantage

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