Senior / Manager, Public Relations (nus College)

Singapore, Singapore

Job Description




NUS College is Singapore\'s first honours college. It has designed a broad-based interdisciplinary common curriculum with small class-size teaching. Fully integrated into the larger NUS ecosystem, its students have access to the full range of majors, minors, specialisations and other programmes, as well as facilities and opportunities across the university. The College takes in around 6% to 7% of each year\'s incoming undergraduate cohort across the whole of NUS and offers a rich, personalised experience for students, with a strong residential component.

Reporting to Head, Communications, the senior manager specialising in Public Relations will:

  • Be responsible for brand awareness and enhancing NUSC image across all touchpoints.
o This includes advising and strategising alongside fellow Comms team members - internal comms, digital and branding - on building our brand
o Consider our target audience\'s (youths, educators, parents, employers, etc) touchpoints e.g. publications, social consumptions and how we may begin to share more about NUSC
  • Leverage on the newly developed NUSC branding, and amplify our College\'s identity. To this aim, duties include:
o Strengthening our key narratives, thought leadership and develop new marketing ideas
o Working with the alumni relations team to communicate our brand to a key target audience
o Conducting spokespersons training for relevant staff at NUSC
  • Be responsible for a large scale conference e.g. TEDx conference
  • Oversee the PR of NUSC\'s key events when it happens e.g. conferences, minister visits, thought-leader talks
  • Be the skilled point person, should NUSC engage a PR agency
  • Conduct market research, as required
  • Form the Secretariat for Honours College Association and a faculty panel advisory
  • Oversee media relations activities including cultivating media relations (including with relevant influencers), media monitoring, draft press releases, etc
  • Assist where necessary help required by fellow Outreach and wider NUSC teams
Qualifications
  • Graduate from a recognised University with 5 years or more experience in a communications related role
  • Strong background in PR and events management, with a proven track record of developing and implementing marketing and communication strategies to advance an organisation\'s strategic goals
  • Experience executing an organisation\'s brand and vision through events and other PR efforts, preferably in non-conventional, interesting ways
  • Highly collaborative style, demonstrating good intellect, maturity and confidence
  • Some experience with crisis management preferred
  • Excellent organisational and project management skills with high attention to details, a sense for what makes great design, ability to multi-task and work under pressure with high levels of efficiency and accuracy
  • Proficient in all aspects of computer operation and software (i.e. Word, Excel, PowerPoint, Outlook, Adobe Photoshop etc.)
More Information

Location: Kent Ridge Campus

Organization: NUS College

Department : NUS College

Employee Referral Eligible:

Job requisition ID : 21389

National University of Singapore

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Job Detail

  • Job Id
    JD1346275
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned