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Senior Manager Sales Planning and Analysis
Purpose & Overall Relevance for the Organization:
Wholesale facing role that analyses merchandise performance, forecasts future results and partners with adidas and account teams to drive sales and margin growth for both adidas and the wholesaler. Collaborate and coordinate planning activities with key stakeholders both internally and externally for responsible accounts towards achievement of financial goals.
Key Responsibilities:

• Create key account financial plans across categories that align account KPIs with brand shipment targets with collaborated input from sales, marketing/merchandising and finance teams
• Provide Retail sales, Gross margin, Inventory and Turn forecasts against Plan and Last year for assigned accounts
• Participate in cross-functional alignment on targeting, forecasting, reporting, and analysis
• Analyse and provide detail on account performance by style, climate, region and store
• Develop business review and hindsight brand performance for responsible accounts
• Prepare weekly, monthly and quarterly summary reports / dashboards for Sales Management, Finance and Marketing to provide detailed overview of business performance by account
• Identify Opportunities and Risks in the business in-season against plan and provide actionable recommendations to improve results
• Identify opportunities to expand brand reach, visibility, availability & ultimately grow sales
• Maximise the depth of insight generation by leveraging data points across the full spectrum of granularity. Through these insights, provide the business recommendations relating to ideal product assortments, depths of buys, breadth of ranges, replenishment opportunities and other key insights to help accelerate the adidas business
• Monitor ladder and replenishment forecasts / orders and provide guidance to improve accuracy and account sell-through

Key Relationships:

• SEA Key Account Management team
• SEA Assortment Planning and Category Planning teams
• EM WHS Strategy team
• EM D&A / Analytics team
• SEA Finance
• SEA Supply Chain
• EM & Global IT

Knowledge, Skills and Abilities:

• Strong understanding of Retail Math and the ability to interpret sell through data to recommend changes that positively impacts the business
• Ability to build, plan and flow product assortments based on current trends that can address both targeted objectives and account specific needs while maximizing sales, margin and inventory turn
• Ability to confidently present quantitative and qualitative data led analysis to management & translate messages and stories in a simple way
• Solution-oriented with a focus on achieving results
• Keen interest in deriving insights from large data sets
• Outstanding analytical and problem-solving skills
• Knowledge of analytics tools (e.g., Adobe, Google Analytics, Microstrategy, PBI) and advanced Excel skills (high proficiency in spreadsheet analyses)
• Excellent organizational and planning skills
• Flexibility to handle multiple tasks simultaneously and to work under pressure
• Comfortable with working in an international environment
• Fluent English is necessary

Requisite Education and Experience / Minimum Qualifications:

• University degree is preferred
• 3-5 years of professional experience in retail planning/buying or sales related roles
• Extensive professional experience in data collection and analysis (Business Analytics, Digital Analytics or equivalent)
• Ideally experience in the clothing / fashion / shoe industry or FMCG

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

• COURAGE: Speak up when you see an opportunity; step up when you see a need..
• OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.
Job Title: Senior Manager Sales Planning and Analysis
Brand:
Location: Singapore
TEAM: Sales
State: Sing
Country/Region: SG
Contract Type: Full time
Number: 524733
Date: Feb 25, 2025
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