Job Description

• Plan and execute creative, effective digital marketing campaigns across the funnel, including SEO, SEM, display advertising, social media, and email marketing, to generate leads.
• Enhance performance marketing by leveraging AI and data analytics to drive more targeted reach and higher conversion.
• Develop content strategy and articles (social media posts, long-form articles, thought leadership content) to build brand awareness and consideration.
• Drive the launch of new industrial properties by working closely with management and internal stakeholders to develop product branding, naming, positioning, press releases, and corporate/marketing events.
• Work closely with Leasing and internal departments to develop product USPs and messaging for digital ads, articles, eDMs, pitch decks, videos, and brochures.
• Produce engaging in-house marketing assets (e.g., eDMs, marketing presentations, social media graphics, and videos).
• Develop and manage new property websites/campaign landing pages of existing properties on AEM.
• Track, analyze, and report the effectiveness of marketing campaigns against targets and marketing investments (including analyzing key sources of leads) for regular reporting to management and internal stakeholders.
• Conduct research on property market trends, brand audiences, and competitors to align marketing strategy with the goal of driving engagement and conversion.
• Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies to propose new initiatives for effective online advertising (not limited to Google, Facebook, and LinkedIn).

Requirements

• Bachelor\'s degree in Marketing or Mass Communications.
• At least 5 years of relevant experience in marketing.
• Familiar with the full range of marketing communications activities, with an eye for design.
• Creative, dynamic, and resourceful, with a relevant network and contacts.
• Proficient in Microsoft PowerPoint and Excel.
• Basic knowledge of photo/video editing and Adobe Experience Manager is a plus.
• Self-motivated, able to work independently and across teams

Job Code: LUIM

EA Reg No: R1655316 (Mah Jun Weng, Luis)

EA License No: 01C4394 (PERSOLKELLY SINGAPORE Pte Ltd)

We regret that only shortlisted candidates will be notified.

By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at https://www.persolkelly.com.sg/policies. You acknowledge that you have read, understood, and agree with the Privacy Policy.

Additional Information

Career Level

Senior Executive

Qualification

Bachelor\'s Degree, Post Graduate Diploma, Professional Degree

Years of Experience

5 years

Job Type

Full-Time

Job Specializations

,

Company Overview

PERSOLKELLY is one of the largest recruitment companies in Asia Pacific providing comprehensive end-to-end workforce solutions to clients.

Headquartered in Singapore, the company was established in 2016 and is a joint venture between Kelly Services, Inc. and affiliates of PERSOL HOLDINGS Co. Ltd.

Today, PERSOLKELLY operates more than 45 offices across 13 markets including Australia, China, Hong Kong, India, Indonesia, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand, and Vietnam.

Our deep market understanding and industry expertise, honed over four decades of operations in Singapore, gives us an edge in driving business change and empowering your organisation to overcome future HR challenges. We combine our expertise with genuine human insights to provide strategic solutions for your HR needs. Our team will partner with you to enhance your HR practices, so you can confidently achieve more.

By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its local and overseas subsidiaries and affiliates collecting, using and disclosing your personal data to prospective employers/companies based in any country for purposes of evaluating suitability for employment, conducting reference checks, administering employment related services, complying with Government\'s COVID-19 health advisories and such other purposes stated in our privacy policy. Our full privacy policy is available at www.persolkelly.com.sg. If you wish to withdraw your consent, please drop us an email to let us know. Please feel free to contact us if you have any queries.

Please visit www.persolkelly.com.sg for a copy of our Privacy Policy.

For more information, please visit www.persolkelly.com.sg

Additional Company Information

Registration No.

200007268E

EA No.

01C4394

Company Size

51 - 200 Employees

Average Processing Time

9 days

Industry

Human Resources Management / Consulting

Singapore Post