Senior Performance Marketing (paid Ads) Executive, Regional Brand & Growth Marketing

Singapore, Singapore

Shopee

379 Current Jobs Openings

Apply Now

Job Description

Lead the design, planning, and execution of high-impact digital marketing campaigns across multiple marketing channels
Drive campaign optimisation using data-backed insights to enhance ROI, and meet KPIs across markets
Collaborate with regional and cross-functional teams to develop full-funnel marketing strategies, ensure accurate evaluation of digital campaign impact through effective tracking and attribution, and tailor localised solutions for diverse market challenges.
Consistently drive user engagement and retention through innovative marketing strategies
Understand user segmentation and lifecycle systems to drive user activity through refined operations
Stay up-to-date with emerging trends in social media platforms and translate them into actionable growth and media planning opportunities

Kindly note that you can only be considered for one role at a time with any of the companies within our Group. If you have applied for other jobs with the Group, you will be considered for roles in the order of your application.
Requirements :

Bachelor's Degree and above in any field
At least 5 years of total working experience
At least 3 years of experience in performance marketing with a focus on the paid ads domain
Strong analytical, critical thinking, and problem-solving skills
Exceptional communication skills, both written and verbal
Familiar with internet advertising technologies, including tracking and attribution models
Ability to multitask efficiently, detail-oriented, and adaptable to a dynamic environment