Job Description

JOB DESCRIPTION

AIM OF THE JOB:

This position will support Saigon Centre Marketing Department on all marketing activities and consumer events/activations.

KEY AREAS OF RESPONSIBILITY:

• Planning, implementation and follow-up for various marketing activities and events to drive traffic to the mall and boost sales.
• Prepare event KPIs to follow up and analyze efficiency and ROIs.
• Collaborate with tenants, designers, and digital team to produce relevant content for all marketing activities.
• Identify partnership opportunities between Saigon Centre and various trade and media stakeholders
• Boost brand awareness through relationships with PR, magazines, articles, bloggers, etc.
• Manage event agencies (as and when appointed by the company), day-to-day production, as well as campaign budgets and schedules.
• Secure license application for promotional events.
• Manage event space/POSM leasing, contracts, and payment.
• Other marketing-related projects as assigned.

• Relevant and proven experience in retails/events/consumer activation/PR
• Good relationship with local media (print, online, blogger/facebookers etc.)
• Good command of English and excellent Vietnamese copywriting
• Excellent communication skills, customer & result-oriented
• Creative and innovative thinker
• Highly detail oriented with superb organizational skills
• Strong ability to multi-task
• Calm individual who can operate under pressure and deadlines
• High level of proficiency in Microsoft Office Suite applications including Word, Excel, Outlook; and Internet
• Ability to catch new trend quickly, analyse data and market insights
• Proven ability in problem-solving, planning, management and leadership skills
• Attentive to details, accountable and motivated
• A team player with the ability to work independently

Keppel Corporation