Job Description

At You Tiao Man, we produce Singapore's favourite You Tiao. We are a brand on a mission to keep tradition alive through innovation.
We are a different kind of F&B Manufacturer that puts digital priorities at the heart of everything we do. We are customer focused and we empower our customers to create the impossible with our products. Our leaders are young, forward-thinking and modern; this allows the company to move at a pace that is unmatched in this industry.
"Our product may be very traditional, but the approach is not. We took a simple product that's usually in the background, a product that nobody really understands or care much about - and brought it into the spotlight,"
- Founder, You Tiao Man

Key Responsibilities
Content Creation & Filming
Assist in planning and filming content for TikTok, IG Reels, YouTube Shorts, etc.
Work with team to storyboard and shoot engaging product videos and behind-the-scenes stories
Coordinate with influencers and manage user-generated content when needed
Copywriting & Social Media Management
Draft social media captions, product descriptions, emails, and campaign headlines
Schedule and post across platforms (TikTok, Instagram, Facebook, EDM)
Monitor engagement and trends to optimize content
Marketing Calendar Planning
Help build and maintain a monthly content calendar
Align campaigns with key festive events, product launches, and sales initiatives
Collaborate with internal departments for promo planning
Design & Editing
Assist in editing videos and designing simple visuals using Canva, CapCut, or Adobe tools
Maintain branding consistency across all platforms
Resize and adapt creatives for different channels (IG Story vs. FB Ad etc.)
E-Commerce Management & Sales Optimization
Upload and maintain listings on platforms like Shopee, Lazada, Shopify, Tiktok etc.
Track campaign performance, product views, and conversion rates
Suggest ways to optimize listings and improve customer experience
Application Instructions
Please apply for this position by submitting your text CV using InternSG.
Kindly note that only shortlisted candidates will be notified.

Skills Required