Strategic Planner

Singapore, Singapore

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Looking for candidate\'s with Omnichannel experience and Digital marketing experience in an Agency only !

Strategy And RFP support

Gather and analyze marketing, industry, and consumer insights data to determine the client\xe2\x80\x99s advertising and campaign needs
Participate in RFP to provide strategy/analysis
Make recommendations on how to best deploy the campaign/omnichannel strategy and associated planning. Plans typically include analysis and recommendations on targeting/segmentation, channels recommendation etc.
This includes creating the associated slides and presentation to client
Work closely with accounts, creative, medical writers, consumer insights and other media partners.

Coordinate with Creative Team

Planning in coordination with the Creative Team and Medical Copywriter to ensure that creative ideas/key direction/assets are aligned throughout process, with the strategy \xe2\x80\x93 this includes narrative, creative, storytelling etc.
Development of strategic framework for personalization across channels and formats.

Marketing support

Shaping the company\xe2\x80\x99s overall business strategy by researching industry trends.
Prepare reports on strategy ideas for senior management.
Present research findings to senior management

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