Job Description

Training Development


Design and execute end-to-end Sales & Aftersales training strategy Lead and assess training needs make sure is align with business goals: sales growth, NPS improvement, and dealer success Regularly update training materials to reflect new products, services, sales techniques, and market trends Create sales onboarding program including sales techniques, product knowledge, objection handling, digital selling Implement aftersales program including service advisor skills, technical awareness, service process training, upselling techniques Lead national training team; coordinate across sales, service & marketing Partner with dealer leadership for full program engagement
In-House Trainer Development & Governance


Establish & manage in-house trainers at dealerships Set clear KPIs, coach regularly, and ensure consistent local rollout
Data-Driven Execution


Provide detailed feedback and reports to sales management on the effectiveness of training sessions and overall impact on sales performance Analyze sales team performance and identify areas where further development or training is required

Qualification:

Min. 7 years training experience with proven experience as a Sales Trainer or similar role in a sales-driven environment In-depth knowledge of sales processes, methodologies, and best practices Strong sales & aftersales knowledge (automotive preferred) Skilled in facilitation, coaching, and performance analytics (Certification in sales training or coaching is a plus) Strategic thinker, execution-focused, and customer-obsessed Leadership capabilities for guiding a team * Adaptability to a dynamic, fast-paced industry