DESCRIPTION
This is a 11-month fixed term contract for a maternity cover.
Amazon Web Services (AWS) is the world\'s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that\'s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Amazon Web Services (AWS) is seeking an experienced technology marketer to lead the Asia Pacific marketing strategy, engagement and execution with a portfolio of ISV/Software Partners.
This role will work closely with assigned partners to refine global joint marketing strategies, develop regional plans with partners to drive acquisition and engagement across the customer journey by aligning with Partner Development Managers. The offerings to the customers are ISV Software with AWS Services, ISV Software running on AWS through the Partners or AWS Marketplace.
The ideal candidate has a passion for technology, a builder\'s mentality and a successful track record in marketing with technology/alliance partners; driving co-marketing success. They have experience in building and executing integrated campaigns that adds value for customers. Working closely with ISV/Software partners, this role will identify specific customer segments and industry verticals to convey compelling joint value propositions for using AWS. The ability to effectively market across technical and non-technical audiences is key.
Key job responsibilities
- Work cross-functionally, connecting between internal and partner(s), to lead the Asia Pacific and Japan marketing strategy, planning and execution
- Create and execute integrated campaigns that include content assets, paid & organic social media, PR/AR to drive awareness, user engagement and help customers advance from awareness to purchase
- Manage content and lead acquisition/nurture projects with agencies, associations, evangelists, solution architects
- Work with web, digital and operations teams to monitor and optimize asset/campaign performance
- Influence decision-making across a matrixed organization
- Clearly communicate strategy, recommendations, and results to internal and partner leaders
- Monitor trends, issues, and topics that matter to enterprise/mid-market customers around the world
A day in the life
This role works closely with the Partner Development Managers in APJ to create the marketing plan with partners based on the business plan aligned. For Marketing plan and execution, this role collaborates with Global ISV/Marketplace Marketing team, APJ Field Marketing Team and Area Partner Marketing team to maximize Marketing Program across APAC countries.
About the team
Inclusive Team Culture
Here at AWS, it\'s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We\'re continuously raising our performance bar as we strive to become Earth\'s Best Employer. That\'s why you\'ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there\'s nothing we can\'t achieve in the cloud.
We are open to hiring candidates to work out of one of the following locations:
Singapore, SGP
BASIC QUALIFICATIONS
- 6+ years of professional non-internship marketing experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience developing and executing campaigns across a multitude of timezones and languages
PREFERRED QUALIFICATIONS
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
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