Job Description

What the role is:We are looking for a creative and digital marketing-savvy individual to join us. As part of the marketing team, you will have the opportunity to tell stories via a myriad of platforms - web, mobile, electronic direct mailers (EDMs), social media and all things digital. You will work with multi-disciplinary teams, and have the challenge of converting complex concepts and ideas into accessible and engaging pieces for various target audiences. You will take the lead in shaping the organisation\'s brand strategy and communications strategies for our platforms, content and campaigns. If you enjoy keeping up with the latest industry trends, have excellent people management skills, a strategic thinker, coupled with a strong sense of curiosity and drive - we want you! Join us and be part of a fast-paced and dynamic team that is shaping Singapore\'s economic landscape.What you will be working on:Work with respective internal estate product teams to develop and implement strategic digital marketing campaigns Plan and execute all web, SEO/SEM, database marketing, email, social media and display advertising campaigns Collaborate with internal teams to create landing pages, build relevant microsites and optimize user experience Build strong relationships and partnerships with content partners. Measure and report performance of digital marketing campaigns and assess against goals Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where neededWhat we are looking for:Background in Business, Communications or related field. At least 5 years of experience in managing SEO/SEM, marketing database, paid social/or display advertising campaigns Experience in optimizing landing pages and user funnels Experience in setting up and optimizing Google Adwords campaigns Good knowledge of website and marketing analytic tools (GA4, SEMRush, Omniture, etc) Up to date with the latest trends and best practices in online marketing and measurement Strong command of English language Knowledge in Sitecore, GA4, Tableau, branding, video production, design and UX/UI will be advantageous. (Applicants will be required to submit their writing portfolio.)About JTC Corporation:Master planner. Developer. Since its inception in 1968, JTC has played a strategic role in ensuring Singapore stays innovative, dynamic, and sensitive to global manufacturing trends. A government agency under Singapore\'s Ministry of Trade and Industry, JTC is paving the way forward for Singapore\'s industrial landscape by championing clean, green and smart estates such as one-north, Seletar Aerospace Park, Jurong Innovation District, and Punggol Digital District. It is developing infrastructure, systems and initiatives that bridge cutting-edge technology and human skill to fuel growth. JTC is also bringing businesses and communities together through green spaces, cultivating an environment that is not only sustainable but nurtures ideas shaping the future.

JTC Corporation