Job Description

:

PRIMARY FUNCTION

\xc2\xb7 Work with the Regional Marketing Director (RMD) for product forecast and sell through planning, including saleables and non-saleables.

\xc2\xb7 Manage saleables allocation, redeployment and tracking with solid business analysis (sub-category analysis) and inventory management to drive regional business growth and minimize excess

\xc2\xb7 Closely work with regions & TRNY on non-saleables resource allocation to support regional daily business and operation

\xc2\xb7 Develop, plan, execute and track ad-hoc seasonal campaigns, product launches and consumer events in line with brand guidelines to ensure overall brand\xe2\x80\x99s objectives are achieved.

\xc2\xb7 Work closely with NY Marketing to provide APAC specific feedback and coordinate information flow.

Product Category Management (70%)

\xc2\xb7 Inventory management and forecast planning to minimize excess through accurate maintenance of assortment matrix, pricing list issuance, launch order tracking on saleable/non-saleable (including excess list)

\xc2\xb7 Work with Lachen, NY and regions on all inventory matters (new launches, ongoing assortment, delays, out of stock situations, etc.) to ensure operational effectiveness.

\xc2\xb7 Assess marketing programs including tracking of sell-in vs. forecast for new product launches.

\xc2\xb7 Use of business analysis tools to identify potential inventory issues.

\xc2\xb7 Cascade timely update of launch status & out of stock situations to regions.

\xc2\xb7 Management of China regulatory related issues and bridge stock forecasting and ordering.

\xc2\xb7 Liaise with global QA team and TRNY team to manage QA issues raised from regions.

\xc2\xb7 Maintain newness and on-going products data in corporate database for regional team\xe2\x80\x99s adaptation for launch.

Consumer Engagements: Launches, Promotions, VM and Consumer Events (30%)

\xc2\xb7 Be able to individually drive the conversation, take initiative and collaborate closely with VM team, Integrated Marketing team, Sales team and external agencies on the holistic 360\xc2\xb0 O2O planning and execution of regional seasonal campaigns to drive consumer engagement, create luxury experiences and strengthen brand exposure

\xc2\xb7 Manage and adhere to given campaign budget

\xc2\xb7 Preparation of launch presentations & recap reports

Others

\xc2\xb7 Support region adhoc requests to optimize daily sales operation and capture business opportunity, ie Build at counter TREX development, counter supplies (prints and tool) deployments

\xc2\xb7 Support planning and implementation of bi-annual Sales Cycle Meeting (in physical and virtual format). This entails the preparation of marketing folders (including marketing updates, allocation for stocks/collaterals, assortment etc), working with NY to ensure that visuals and product comps are available before meetings, on site execution, and providing support for retailer presentations.

\xc2\xb7 Good working knowledge on internal SAP systems for shopping cart creation, stock enquiry, Business Intelligence for reporting & validation of sales data for sell in and sell through analysis.
Qualifications

Essential Qualifications

\xc2\xb7 Relevant University Degree (or Diploma holder) Minimum 5-6 years working experience in marketing function.

\xc2\xb7 Preferably in the cosmetics & skincare industry in Travel Retail. Open to candidates from FMCG / Luxury industry or non-Travel Retail background too.

\xc2\xb7 Analytical and sensitive in numbers and have solid experience on product forecasting

\xc2\xb7 High proficiency in MS Office particularly Word, Excel, Powerpoint

\xc2\xb7 Highly fluent in written and conversational English. Essential to have above competency in spoken and written Mandarin.

Characteristics:

\xc2\xb7 Fast-learner and resourceful

\xc2\xb7 Meticulous, organized and detailed-oriented

\xc2\xb7 Strong project management skill. Be able to manage the complexity by coordinating the information from different sources and feedback

\xc2\xb7 Strong result-oriented and problem-solving mindset

\xc2\xb7 Able to work calmly and steadfast under pressure

\xc2\xb7 Good analytical skills with good business acumen

\xc2\xb7 Must be a team player with strong interpersonal skills and ability to collaborate and navigate successfully in a highly matrixed global organization. Has initiatives and work well in a team or independently

\xc2\xb7 Good communication skills. Confident with strong presentation skills.

\xc2\xb7 Well-groomed with inherent understanding of luxury and prestige

\xc2\xb7 Self-motivated and passionate about sales/marketing and cosmetics & skincare industry.
Job: Marketing
Primary Location: Asia Pacific-SG-
Job Type: Standard
Schedule: Full-time
Job Number: 2312991

Est\xc3\xa9e Lauder