Job Description

Company Description

MSL is part of Publicis Communications, a collective of the most passionate, purposeful, and progressive creative agencies in Singapore and Asia. At MSL, we come together to build influence and deliver impact that serves as a mighty force for our clients, our network, and our world.

We believe in effecting positive change through creativity, always.
And while we seek out the most brilliant minds to help us on our quest, we\'re also passionate about nurturing the best talent from within. Which is why when you join us, your journey can be one of continuous evolution.

We\'re a community of experts that hail from every discipline.

We\'re activists who embrace challenges with agility and dynamism.

We\'re idealists who thrive on inspiration.

We\'re romantics who believe that an idea can change the world, but also that the idea can come from anyone and anywhere.

We\'re all that, but we don\'t stop at that.

Because we\'re committed to becoming better versions of ourselves, every. single. day.



We are seeking a Director with excellent communication skills and integrated experience to be part of a dynamic team in one of the fastest-growing PR agencies in the Asia region. Based in Singapore, you will collaborate with experts from other disciplines such as creative, digital, data analytics, and media to provide communications solutions that create influence and deliver business impact across diverse client projects.

In short, we are looking for a high-performing and passionate team member who shares our purpose, spirit and character to deliver winning solutions through the Power of One.

Responsibilities

• Provide strategic counsel to clients and account team members
• Maintain senior level client contact on a regular basis and ensure full understanding of client business, internal and external influencing factors, budgeting constraints and PR needs.
• Build and/or maintain client relationships at the highest standard of professionalism.
• Must be pro-actively involved in current client activities
• Able to identify opportunities to organically grow business with current accounts
• Actively seek out new business prospects, taking the lead on developing new business development and revenue streams as well as managing the pitch process to secure the win
• Cross selling MSL services to sister Publicis Groupe organizations
• Manage multiple day-to-day tasks with strict adherence to deadlines and expectations.
• Handle issues and crisis management on behalf of clients.
• Cultivate and/or build new relationships with clients, media and other stakeholders
• Develop results-oriented PR and Digital/Social strategy and lead ideation efforts to expand programs, resulting in maximum client satisfaction as well as in increasing agency revenues.
• Prepare and manage client campaign budgets to keep costs within client\'s budget within agreed deliverables while ensuring that target agency revenues are met and that non-billable expenses are kept minimal.
• Hold regular internal and external client review meetings to evaluate progress on each account, identify most successful activities, identify problems and review overall objectives and strategy.
• Apply tools, templates and methodologies that positively influence communication effectiveness as well as project outcomes.
• Mentor junior team members in the areas of strategic planning, editorial content development, ideation of content and media relations.
• Maintain rigorous quality control over work produced by junior staff.
• Manage team resource to ensure that client accounts are well serviced.
• Nurture morale and teamwork within the group of accounts you supervise and provide all staff with growth opportunities within the agency.

• Minimum 10-12 years\' experience in communications - Social content development, KOL strategy and engagement, corporate PR, brand/consumer PR and/or integrated communications, preferably in an agency
• Proven ability to develop new business and grow existing client accounts
• Proven ability in meeting revenue targets and developing new revenue streams
• Experience in managing teams and several large scale client accounts
• A strong communicator with excellent writing and verbal communications skills
• Proven experience in the development and management of first-rate communications and editorial content for multi-platform media, including traditional mainstream and digital.
• Excellent organizational skills, able to manage multiple projects with minimum or no supervision, while understanding how and when to delegate.
• Strong client relations, strategic thinking and new business development skills; able to think outside the box.
• Can work independently and able to work under pressure.
• Experience in local/regional integrated planning and execution, as well as experience in B2B/B2C Tech/IT, Energy/Sustainability, Finance, or FMCG a big plus.
• Proven strong leadership and mentoring skills to support professional growth and career development opportunities for junior team members.
• Solid understanding and disciplined practice of financial management techniques.
• Ensure each account team member has a clear understanding of expected performance and its contribution to the agency\'s objectives
• Identify the training and development needs of account executives and assistants and discuss with other directors to facilitate opportunities which enable staff members to reach their full potential

Publicis Groupe