Job Description

DescriptionKenvue is currently recruiting for:Associate Marketing Manager, Travel Retail & International BusinessThis position reports into Regional Business Development, Senior Manager and is based at Singapore .Who We AreAt Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we\'re the house of iconic brands - including NEUTROGENA\xc2\xae, AVEENO\xc2\xae, TYLENOL\xc2\xae, LISTERINE\xc2\xae, JOHNSON\'S\xc2\xae and BAND-AID\xc2\xae that you already know and love. Science is our passion; care is our talent. Our global team is made up with 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours. For more information, click here.What You Will DoThe position is responsible for:

• \xe2\x80\xa2 We are seeking a dynamic and experienced Associate Marketing Manager to oversee travel retail division and International business for DR.CI:LABO. The Associate Marketing Manager will leverage knowledge of travel retail to deliver toolkit and guidance based on the brand strategy of Dr.CI:LABO.
• \xe2\x80\xa2 The Associate Marketing Manager will collaborate with brand teams and commercial market leads to develop the 3YOP Marketing plan with a strong outside in focus.
• \xe2\x80\xa2 The Associate Marketing Manager will be responsible for driving brand awareness, developing growth plans to increase top line sales, and enhancing consumer engagement across various touchpoints in travel retail channels and in international markets.

Key Responsibilities

• Develop and implement comprehensive marketing strategy and plan to land Japan and China brand campaigns in TR channel to leverage tourists\' mental availability built in their home countries to drive purchase within travel retail.
• Collaborate with cross-functional teams including sales, product development and operations to ensure alignment of marketing initiatives with overall business objectives.
• Develops and ensure the implementation of consistent and aligned brand guidelines according to the brand playbooks (Influencer/HCP/Shopper)
• Develop 3 year Marketing plan and strategy, guiding portfolio choices and priorities and handle pricing strategy and execution
• Works in close collaboration brand development team to develop brand guidelines, assets, and toolkits
• Lead the marketing mix strategics across channels (social media, online, offline)
• Create and deliver compelling marketing campaigns, promotions and activations tailored to the unique needs and preferences of travelers.
• Analyze market trends and consumer behavior to identify opportunities for growth and innovation and managing threats and risks as they arise.
• Handle Trade PR and communications
• Manage advertising and promotional budgets effectively to maximize ROI and achieve targets.
• Monitor and evaluate the performance of marketing initiatives through regular analysis of sales data, market research and customer feedback.
• Ensure compliance with all relevant regulations and standards governing marketing activities in the travel retail sector.
• Stay updated on industry trends, competitor activities, and emerging technologies to maintain a competitive edge.

QualificationsWhat We Are Looking ForRequired Qualifications

• \xe2\x80\xa2 Bachelor\'s degree preferably in Business, Marketing or related discipline; MBA preferred.
• \xe2\x80\xa2 Proven experience 7-10 years in marketing roles, preferably in consumer goods or luxury brands.
• \xe2\x80\xa2 Strong strategic planning and analytical skills with the ability to translate insights into actionable plans
• \xe2\x80\xa2 Excellent communication and presentation skills, ability to influence and negotiate effectively at all levels.
• \xe2\x80\xa2 Demonstrated leadership abilities with a track record of successfully leading and managing teams and projects.
• \xe2\x80\xa2 Proficiency in market research and data analysis and marketing analytics tools
• \xe2\x80\xa2 Travel retail experience a plus

What\'s In It For You

• \xe2\x80\xa2 Competitive Benefit Package
• \xe2\x80\xa2 Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More!
• \xe2\x80\xa2 Learning & Development Opportunities
• \xe2\x80\xa2 Employee Resource Groups

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

eQuest