Job Description

Overview

We Are Kemin

We are visionaries who see things differently and are inspired by the world around us.

We have been dedicated to using applied science to improve the quality of life for over half a century.

We are a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services.

For over half a century, Kemin has been dedicated to using applied science to address industry challenges and offer product solutions to customers in more than 120 countries. Kemin provides ingredients to feed a growing population with its commitment to the quality, safety and efficacy of food, feed and health-related products to customers around the world.

Established in 1961, Kemin is a privately held, family-owned-and-operated company with more than 2,800 global employees and operations in 90 countries, including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, San Marino, Singapore, South Africa and the United States.

Responsibilities

Portfolio Management

• Manage the existing portfolio of food ingredient products, evaluating performance and identifying opportunities for improvement or expansion.
• Develop and implement strategies for product lifecycle management.

Innovation & Expansion

• Work with the cross-functional team to develop innovative solutions and expand platform offerings and pricing strategy to maximize market share and gross margin growth on an annual basis and exceed revenue/gross margin targets.
• Product champion to develop market penetration strategy and execute plans. Support expansion and growth to ensure the timely delivery of product initiatives.
• Devise go-to-market strategy and oversee product line lifecycles from strategic planning to tactical activities within Asia region
• Conduct market analysis to monitor competitive products, sales, share and marketing activities; deploy segment knowledge and insights to create strategy for business growth.

Marketing & Communication

• Develop and manage a consistent corporate image throughout product lines, promotional materials, and events.
• Translate technical research data into engaging sales tools and marketing collaterals.
• Provide marketing expertise, support, and education to the entire commercial team for successful sales outcomes.
• Manage digital marketing initiatives, including SEO/SEM, email marketing, and social media.
• Monitor and analyze the performance of digital campaigns, providing insights and recommendations for optimization.
• Plan and coordinate market engagement activities such as seminar and exposition.

Qualifications

Attributes

• A highly motivated and results-driven marketing professional with a good understanding of the chemical and biological sciences.
• Must be proactive with a broad technical aptitude base who is able to provide set priorities, delegate responsibilities, and meet timetables leading to the attainment of growth goals.
• Strong financial & data skills; especially the ability to analytically evaluate and understand product costs and make data-driven decisions.
• Creative thinker, possess excellent project management and organizational skills with the ability to manage multiple projects simultaneously.

Qualifications & Experiences

• Experience as an effective project team player and possess the ability to present ideas effectively and communicate well with peers and all levels of management.
• Bachelor\xe2\x80\x99s Degree, in Marketing / Chemistry or any other related disciplines;
• Minimum 3 years of experience in portfolio/product management. Experience in additives or food ingredients is an advantage.
• Excellent verbal and written communication skills in both English & Chinese.
• Proficient in digital marketing platforms and tools.

Travel

• 30% travel

Kemin Industries