Job Description

About Oddle

Oddle is committed to be F&B brands\xe2\x80\x99 trusted partner to digitalise, optimise and grow their business. Oddle started in 2014 as a white-label e-commerce platform and software that enabled restaurants to build their own store online with instant connectivity to local logistics partners. Today, Oddle has over 7,000 F&B brands onboarded in the region and offers a vertically integrated solution (with reservation, table ordering and even marketing services) that streamlines and consolidates both online and offline channels, giving merchants more insights on their own consumers to improve engagement with their best customers.

About the role

The Digital Marketing Specialist will be a key member of the Singapore Marketing team and will work closely with the Marketing Manager to manage Oddle Eats platform.

This role will also need to liaise with internal and external Media, PR & Social, and Creative teams to drive digital, social, email & offline marketing efforts to accelerate new customer acquisition, lapsed customer reactivation, demand generation and customer engagement for Oddle Eats. This is a challenging and rewarding role for a driven, result-oriented marketer with a passion to make an impact in the F&B industry.

What you\'ll do

• Execute campaigns via relevant touchpoints to reach and engage target consumers to drive sales and awareness;
• Assist in managing campaign budget & timelines, campaign performance;
• Work with the Account Managers to liaise on marketing proposal, communication and expectation management with restaurant partners throughout campaigns planning & execution;
• Analyze and monitor performance regularly using appropriate tracking and analytical tools
• Experience in optimising SEO and working with Google Ads, Meta Ads will be a plus

Who we\'re looking for

• Bachelor\'s Degree in Marketing, Business or similar
• Preferably at least 2 years of integrated digital marketing experience but open to fresh graduate who are self-started and resourceful
• An entrepreneurial spirit who is self-started, resourceful, able to drive actions and impactful results
• A strong commercial awareness and business acumen, and able to translate marketing efforts to overall business impacts
• Strong analytical skills with a general interest in working with data, and able to translate data into meaningful & actionable insights
• Strong project management skills, an excellent communicator who can manage and influence multiple stakeholders
• Possess an extremely high sense of ownership and take pride in your work
• Ever-ready for new challenges and will think out-of-the-box
• Keep abreast with the new & upcoming trends on social media platforms
• A critical thinker who is able to challenge others\' ideas for the better, while being humble and hungry to learn from others

If you care a lot about what you do, empowering F&B businesses of tomorrow and having a real impact on the company\'s success, Oddle is the right place for you.

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