Brand Executive / Marketing (fmcg / Drinks / Atl / Btl, Up To $3780, West)

Singapore, Singapore

Job Description


Your Role

We are looking for an experienced Brand Executive / Marketing Executive to support the Senior Marketing Manager in planning and executing Marketing calendar of activities to ensure smooth and timely execution of all campaigns, product launches and projects. You will be involved in the Marketing Communications, Product Management and Market Intelligence.

What Will You Do

Marketing Communications

  • To plan, create and implement marketing campaigns and promotions including both ATL and BTL for diverse portfolio of categories.
  • To manage the campaigns\' timeline and new product launches
  • To prepare, monitor, and present accurate and timely campaign progress and post-mortem report and analysis to measure campaign effectiveness, derive key learning for business growth and decision-making.
  • To liaise, align, and coordinate with internal and external stakeholders to conceptualize and ensure smooth execution of campaigns.
  • To prepare sales sell-in kit and product deck for new product launches.
  • To manage A&P budget for the assigned portfolio, forecasting and optimise spends.
  • To support the teams on both aspects of marketing and administration.
  • To maintain marketing data, categories\' assets, and materials
  • Other ad-hoc duties as assigned
Product Management
  • To manage and maintain the development of the product packaging designs (Domestic market, Malaysia market & International markets) to ensure correct changes are being implemented and timely submission of artworks.
  • To develop new products that are aligned with the business and market needs using relevant market and consumer\'s insights and trends.
  • To work closely with key stakeholders to ensure clear communication and timely approvals.
  • To apply to the relevant authorities for approval on packaging.
  • To update & maintain product information, packaging artworks, pack shots, catalogue, corporate website, product specifications and sales listing in materials whenever required
Market Intelligence
  • To manage external and internal data to analysis and review opportunities for business growth on a stipulated period.
  • To gather and monitor market and consumer trend and competitive information.
  • To conduct on-ground market visits to trade channels to understand consumers\' buying behaviours and upcoming product trends.
What Do You Need
  • At least a Bachelor\'s Degree in Marketing or related field
  • Minimum 1-2 years of marketing experience, preferably in the Fast Moving Consumer Goods (FMCG)
  • Meticulous and have a keen eye for details
  • Possess a high degree of initiative, self-motivated and able to multitask
  • Ability to Communicate and collaborate with internal and external stakeholders to ensure campaigns/project objectives are aligned and executed smoothly and timely
Additional Information

Career Level

Non-Executive

Qualification

Bachelor\'s Degree, Post Graduate Diploma, Professional Degree

Years of Experience

1 year

Job Type

Full-Time

Job Specializations

,

Company Overview

HTZ Resources (EA No.14C7241) is new staffing provider for many international MNC and SME in Singapore & Malaysia.

Best SME Recruitment Company 2021 SIngapore Business Award

SME500 2021 & 2020

Bronze Winner for Best Staffing Recruitment Firm by HR Vendor of the Year 2019

Bronze Winner for Best New Recruitment Agency 2018 by Asia Recruitment Awards

Bronze Winner for Best New Recruitment Solution Provider by HR Vendor of the Year 2018

Additional Company Information

Registration No.

14C7241

EA No.

14C0232

Company Size

1 - 50 Employees

Average Processing Time

10 days

Industry

Human Resources Management / Consulting

Benefits & Others

Regular hours, Mondays - Fridays, Business (e.g. Shirts)

HTZ Resources

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Job Detail

  • Job Id
    JD1370919
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    $3780 per month
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned