Job Description

4! The 4 essential elements that shape our culture: Inspired. Curious. Unbossed. Integrity. Our mission is to discover new ways to improve and extend peoples\' lives. Your passion to build, execute business plans to meet the sales goals, develop effective professional business relationships with Healthcare Professionals will help the world understand what these medicines do, why they matter and how Novartis is striving to reimagine medicine.

Brand Manager/ Senior Brand Manager is responsible for the development, implementation and execution of operational plans that optimize performance, market share and revenue growth for assigned therapeutic area (s) in the short and long term.

Your responsibilities include, but not limited to:

• Develops brand strategy, promotional campaigns & tactical plans within marketing budgets; Prepares content of Integrated Brand Teams and Launch Teams.
• Runs market research programs & market insights for responsible brand and monitors /anticipates market development
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
• Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitoring the execution of objectives; Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions; Executes central marketing activities as well as regional initiated marketing activities
• Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
• Compliance with applicable policies, procedures and other regulations

Minimum requirements

What you\'ll bring to the role:

• Bachelor degree in any Pharmacy/Sciences background
• At least 8 years\' experience in the same role at pharmaceutical industry, ideally in MNC
• Advanced leadership experience in working with cross-functional team and external stakeholder
• Ability to influence others in a matrix organization
• Excellent communication, interpersonal skills

Why Novartis?

236 million lives were touched by Novartis medicines in 2022, and while we\'re proud of this, we know there is so much more we could do to help improve and extend people\'s lives.

We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.

We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what\'s possible, when we collaborate with courage to aggressively and ambitiously tackle the world\'s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!

Imagine what you could do here at Novartis!

Functional Area

Marketing

Division

PHARMA

Business Unit

APMA IMI

Employment Type

Regular

Commitment to Diversity & Inclusion:

Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Shift Work

No

Early Talent

No

Novartis