Job Description

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Position Snapshot

Location: Eightrium, Changi Business Park, Singapore
Company: Nestlé Singapore
Type of contract: Permanent

Position Summary

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.

A day in the life of...

• Actively plan and implement initiatives to grow market share/category and increase brand awareness of assigned portfolio or for the total Dairy & Food Portfolios.
• Manage the marketing mix of pricing, promotion, products and distribution to improve profitability and sales of Food & Dairy.
• Manage the internal processes within Nestle to support the implementation of agreed plans and initiatives.
• Work closely with CDT ( Category Development Team) / Key Account Managers and take a proactive approach to ensure the delivery of agreed targets and plans.
• Responsible for generating compelling consumer insight to develop winning strategies for brands vs. competition.
• Responsible for the development of marketing plans by identifying the key opportunities (incorporating understanding on consumers, competition and external environment) and developing action plans for the brands in line with business objectives.
• Responsible for managing innovation & renovation based on consumer insights which includes identifying opportunities, product conceptualizing, prepare and implement launch and post evaluation.
• Responsible for delighting consumers with products experience on taste (ensuring 60:40+ wins) and packaging (benchmarked against competition).
• Responsible for reviewing the uplift numbers vs. sales forecast and recommending action plans to close gaps.
• Responsible for monitoring & analysing category/brand performance including competitive benchmarking.

What will make you successful

• Bachelor's Degree with 5 to 7 years experience in Consumer Marketing, Brand Marketing and/or Trade Marketing with field sales experience or exhibits strong functional skill.
• Demonstrate record of success in building brands based on consumer insights.

Benefits

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