Brand Marketing Manager

Singapore, Singapore

Job Description


:

About Sleek

Sleek is on a mission to revolutionize how entrepreneurs operate their business. We want to give small business owners peace of mind and the power of online solutions to allow them to focus on what they do best - growing their business. As we work for our thousands of customers, we gather millions of data points about their business, and in turn we transform those into useful, actionable insights and recommendations to accelerate their growth through smart algorithms.

We are a team of 400 builders from 18 countries, with offices in Singapore, Philippines, India, Vietnam, Hong Kong, Australia and the UK committed to delivering a delightful experience to our clients!

We are looking for a talented and well-rounded SG Brand Marketing Manager to help accelerate our growth in Singapore. Reporting into our Country Head in Singapore and working closely with the central marketing team, you will be responsible to define and deliver a compelling marketing strategy to build awareness, drive sales and fast-track our business in SG.

This role is ideal for a highly motivated, digitally-minded marketer who is passionate about understanding the pain points of entrepreneurs and skilled at translating these into delightful web experiences that will ultimately drive sales. You will be both strategic in your approach and happy to roll up your sleeves to get work done in partnership with the central marketing team. Above all, you will be an enthusiastic team player, excited about building Singapore\'s most loved business partner for SMEs and entrepreneurs.
By submitting a job application, you confirm that you have read and agree to our for Candidates.

Requirements:

Position Duties

  • Gather deep customer learnings and competitive insights to inform your marketing strategy and recommendations
  • Craft and deliver a clear marketing strategy & roadmap to drive brand awareness, disrupt the competition and cost-effectively acquire new customers.
  • Work closely with the sales & marketing teams to deliver best-in-class end to end campaigns that are consistent across all customer touchpoints (paid channels, website, SEO, content, emails, etc)
  • Lead the creation and distribution of compelling content to educate prospects, capture leads and maximise our organic growth opportunity
  • Own our PR and social media strategy to build brand awareness and position Sleek as a thought-leader for business owners
  • Define & own an innovative CRO roadmap backed with clear hypotheses, customer insights and data points to improve performance across the marketing channels.
  • Continuously track performance and provide actionable recommendations to improve ROI
  • Contribute to our global marketing strategy by sharing SG specific insights and proposing new experiments
Requirements
  • Bachelor\'s degree in marketing or communications
  • 5-7 years experience in marketing role from a B2B tech startup/ SME environment
  • Growth marketer - experienced in content marketing, online events (webinars) and partnerships
  • Good understanding of paid and social media marketing
  • Proven track record of managing high-performing marketing campaigns across SEM, social media, programmatic, SEO and email marketing
  • Good understanding of inbound marketing tools - preferably Hubspot
  • Outstanding analytical skills and comfortable using Google Analytics
  • Strong organizational, interpersonal and communication skills
  • Exceptional attention to detail
  • Strategic thinker that isn\'t afraid to roll up their sleeves
  • Balanced individual who brings \'can do\' attitude to work every day; gets started and proactively thinks about what needs to come next
  • Deep understanding of web testing methodologies, processes and CRO best practices.
More about Sleek!

At Sleek, we work in a fast-paced start-up environment. We have a strong culture built around our five core values: Simplicity, Loyalty, Excellence, Entrepreneurship, Kindness. As a deliberately multicultural team, our team comprises more than 18 nationalities and spoken languages.

We consider the company\'s success to be a result of committed individual and team efforts, and are looking to onboard talented and creative people who want to make a difference. is a passion, and as an equal opportunity employer we aim at making the world a better place. We are the 1st international incorporation and accounting brand to achieve B Corp certification status, meeting the highest standards of social and environmental impact performance. With a strong commitment to also make Sleek a great place to work, we offer a flexible working environment where we empower every team member to be the best they can be - regardless of race, ethnicity, religion, gender, age or identity.

If you think you would be a good fit for our mission, we look forward to hearing from you!

Sleek

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Job Detail

  • Job Id
    JD1368193
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned