Job Description

Hybrid working arrangement AWS + Variable Bonus Continuous Professional LearningRoles & ResponsibilitiesDevelop and implement a sustained brand communications programme to the corporate brand and corporate image internally and externally, through brand campaigns, brand events, and content for engagement on staff, mainstream, digital and social media platforms.Responsibilities: Brand and Corporate CommunicationsPlan and execute a brand communications programme to build and enhance the corporate brand. This includes: Planning and implementation of brand campaigns, engagement, and publicity on staff, mainstream, digital and social media platforms Planning and implementation of the brand's sponsored events, activities and panel discussions Working with media buy agencies on paid media buy Creation of corporate collateral, stationery and templates, including writing, editing Provision and maintenance of brand guidelines for staff and stakeholders Provision of brand-related advice across the organisation Content StrategyConduct groundwork for a brand content strategy and execute a sustainable content plan to build the brand and thought leadership. This includes: Curating and creating multi-media brand content for engagement on staff, mainstream, digital and social media platforms Brand Performance Tracking Generate reports on the brand performance and industry news through media monitoring, social listening, and other engagement metrics. Work with market research agencies Editorials and Projects Support the Media & Communications Department in writing and editing work JOB REQUIREMENTS Bachelor's degree in mass communications, marketing communications, and arts and social sciences. At least 4 years of working experience in corporate communications, public relations, marketing communications and/or branding environment. At least 2 years of hands-on experience in planning and implementing brand-building engagement both within the company and externally through local and regional strategies. Experience in content strategy and creation. Good knowledge of social media trends and technologies in Singapore and the regionEmail resume in MS Word or contact 62251232
Not Specified