Job Description

Job Overview:

As a Business Development Manager specializing in baby food products, your primary responsibility is to drive the growth and market presence of our baby food product line. You will play a key role in developing and executing strategic plans to expand our market share, build strong partnerships, and achieve revenue targets.

Key Responsibilities:

Market Analysis

• Conduct thorough market research to identify trends, customer needs, and competitor activities in the baby food segment.
• Analyse consumer preferences and insights to inform product development and marketing strategies.

Strategic Planning:

• Develop and implement effective business strategies to achieve sales and revenue goals.
• Identify new business opportunities and potential partnerships to enhance the baby food product portfolio.

Product Development:

• Collaborate with the product development team to create innovative and nutritionally sound baby food products.
• Ensure product offerings align with regulatory standards and customer expectations.

Sales and Distribution:

• Build and maintain strong relationships with key retail partners, distributors, and other stakeholders.
• Develop and execute sales plans to expand the distribution network and increase product visibility.

Brand Promotion:

• Work closely with the marketing team to create compelling brand messaging and promotional campaigns.
• Implement marketing strategies to increase brand awareness and customer loyalty.

Customer Relationship Management:

• Engage with key clients and customers to understand their needs and feedback.
• Address customer inquiries and concerns promptly to maintain a positive brand image.

Financial Management:

• Develop and manage budgets related to business development and sales activities.
• Monitor and analyze financial performance against set targets.

Qualifications:

• Bachelor\'s degree in Business, Marketing, or a related field. MBA is a plus.
• Proven experience with a min of 3 years in business development within the food or consumer goods industry, with a focus on baby products preferred in the FMCG industry.
• Strong understanding of market dynamics and consumer behaviour in the baby food sector in the Singapore industry.
• Excellent management, communication, negotiation, presentation skills and strong market acumen.
• Ability to lead cross-functional teams and collaborate effectively.

Key Performance Indicators (KPIs):

• Revenue growth in the baby food product category.
• Expansion of market share and distribution channels.
• Successful implementation of strategic initiatives.
• Customer satisfaction and feedback.
• Join us in creating nutritious and delightful experiences for our youngest consumers!

Catalyst Talent Strategy Consulting