BUSINESS AREA \xe2\x80\x93 Singapore Marketing Company, Rare Disease Business Unit
AstraZeneca is accelerating the expansion of our geographical footprint in rare diseases following the acquisition of Alexion in 2021. Rare disease is a high-growth therapy area with rapid innovation and significant unmet medical need. Over 7,000 rare diseases are known today \xe2\x80\x93 yet less than 1% of them have an approved treatment.
As we begin to build our position as a Rare Disease leader, we seek a Business Executive to join our Rare Disease Business Unit in Singapore. The Business Executive will report to the Commercial Lead of Rare Diseases Business Unit and be responsible for sales and marketing for a Rare Disease Portfolio.
What you\xe2\x80\x99ll do
Your marketplace insights and patient focus will shape and drive strategic commercial plans for the product lifecycle, ensure execution of the brand plan for long-term brand success and develop clear country value propositions for patients and healthcare professions.
An originator, you will be responsible for brand success by employing cross-functional engagement strategies, exploring new and innovative approaches to brand communications and responding to constructive feedback internally and externally.
Main Duties & Responsibilities:
Marketing (approximately 30%):
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