Job Description

About us

Electrolux shapes living for the better by reinventing taste, care and wellbeing experiences, making life more enjoyable and sustainable for millions of people.

As a leading global appliance company, we place the consumer at the heart of everything we do. Through our brands, including Electrolux, AEG, Anova, Frigidaire, Westinghouse, and Zanussi, we sell around 60 million household products in more than 150 markets every year.

Our Business Area APAC MEA Headquartered in Singapore encompasses rich and diverse emerging markets such as Australia, Africa, the Middle East, China, Thailand, etc. The sector comprises of over 100 countries and 1000+ spoken languages.

Our Business Area is a unique blend of cultures, festivities, ethnicities, and cuisines. The way people cook, and care for their clothes and homes is different and unique as well. Which makes the job of our Product Line teams extremely exciting and challenging. A regular day at work would be to develop and innovate product offerings that create better experiences for our Multicultural consumers.

APAC&MEA Business Area sells around 10M products sourced and produced in 7 plants across South Africa, Egypt, Thailand, China, and Australia . This year, we will be launching a host of new products including the new range of connected washers and dryers.

Our goal remains unchanged: being a company that differentiates itself by offering simply outstanding consumer experiences around Taste, Care, and Wellbeing. In essence, we will continue to deliver consumer experiences that exceed expectations, and are effortless, delightful, and inspiring at the right moments.

Your Role

The position reports to the Vice President Food Preservations Product Line, APAC&MEA. You will lead food preservation Category businesses in profitable growth by delivering outstanding consumer experiences in Food preservations:



A Typical Day

• Develop competitive advantages in Food preservation experience
• Build key strategic initiatives in the coming years (Generation Plan – Innovation Roadmap - run the IPP process, allocate capex and priorities R&D loading)
• Oversee the product development flow
• Define the commercial agenda and deliver the yearly results
• Consumer quality – star rating improvement
• Value chain and supply chain resilience improvement
• Set pricing strategy together with sales area
• Define strategic direction and ensure the readiness of the Commercial Launches for overall category
• Manage products life cycle for the overall category
• Build and lead a strong team of business leaders
• You own the Category P&L results and your success will be measured in terms of NS , CTF margin, EBIT & Consumer Ratings as well as the way you collaborate with internal and external stakeholders.

Who You Are

• Are passionate about problem-solving and delivering a best-in-class consumer experience
• Have a consumer-centric mind-set (Openness)
• Demonstrate tenacity and focus by continuously striving to reach goals and overcoming obstacles (Energy)
• Have an ability to lead and influence others (senior management, peers, team, and multiple cross-functional stakeholders) (Energy)
• Ability to understand complex situations and find a collaborative way to navigate through; to recover quickly from setbacks and remained composed and focused in challenging situations. (Agility)
• Can manage complex and large amounts of information and keep a big picture in mind (Agility)
• Cross-functional collaboration is key. The ability to listen and to network well as well as to synthesize multiple, diverse viewpoints into practical, scalable solutions is necessary to succeed. (Openness)
• Curious about new ways of doing things and challenges own thinking beyond current practice. Proposes new and original ideas, approaches, and solutions to problems. (Growth)

Education and Experience

• 15+ Years of progressive Experience in building a business and delivering the commercial result in Home appliances (Food preservations-related experience will be an advantage).
• Proven ability to operate in a large, complex organization and maximize the value of strong brands.
• Sound commercial experience in business development/sales/Marketing/Product Management closely supporting Salesforce.

As the role requires both a strategic vision and an ability to achieve concrete, market objectives, and P&L targets, the key competencies are:

• Previous P&L responsibility (You know how to maximize return on investments)
• People leadership
• Portfolio and Range Management
• Consumer insight on emerging markets (MEA, SEA, China)
• Commercializing consumer-relevant Innovation
• Effective storytelling

We are a highly engaged team focusing on both mature and Emerging Markets and we would like you to join us!
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