Job Description

COMPANY OVERVIEW

Our client is a forward-thinking enterprise specializes in cryptocurrency solutions and blockchain technology. Established by a group of veteran software engineers, financial experts, and crypto enthusiasts, the company aims to create a more transparent, secure, and efficient world by leveraging the power of decentralized systems.

This firm stands out for its dedication to innovation, often being among the first to integrate new technologies and functionalities, such as Layer 2 solutions or DeFi protocols, into their offerings. They emphasize user-friendly design without compromising on security features, a balance they\'ve fine-tuned through years of industry experience.

Another highlight is their commitment to regulatory compliance and sustainability. They actively work to be ahead of the curve in meeting and often exceeding regulatory requirements in a rapidly evolving landscape. Their research and development department is also keenly focused on studying the environmental impact of blockchain technologies, aiming to contribute to a greener ecosystem.

With a presence in multiple countries and a team that spans diverse backgrounds and expertise, the company represents a blend of cultures unified by a common vision. With a strong reputation for excellence, reliability, and integrity, they have become a go-to name for clients seeking to navigate the complexities of the crypto world. As the company experiences stable growth, we are currently looking for a content marketing specialist with a passion within Web3 and crypto space.

JOB RESPONSIBILITIES

• Creating and implementing an all-encompassing content strategy that corresponds with the project\'s objectives and core values.
• Producing/writing narrative-driven, high-quality, SEO-friendly content for the relevant target markets.
• Contribute to the design and implementation of the content marketing strategy and other pertinent programs/campaigns.
• Conducting research and collecting data from reputable sources to support a piece of content. In addition, conducting exhaustive research into industry trends, market developments, and competitor activities to ensure that our content is always pertinent and current.
• Creating and distributing content that builds trust and provides value to our users and a broader crypto audience, including but not limited to blog posts, social media posts, infographics, whitepapers, video scripts, newsletters, guides/explainers/tutorials, webinars/workshops, email campaigns, case studies, PR, website copies, and other interactive content.
• Managing and sustaining the content calendar to ensure consistent and timely content delivery.
• Optimising content for SEO to increase organic visibility and organic website traffic.
• Collecting and analyzing user feedback to enhance the quality of content generated by users. Monitoring and analysing content performance metrics and providing regular reports and insights to enhance the effectiveness of content.

JOB REQUIREMENTS

• Bachelor\'s degree in marketing, communications, journalism, or a related discipline is required.
• Proven track record as a Content Marketing Specialist or similar position.
• Extensive understanding of web 3 and crypto ecosystems, as well as a strong interest and passion for crypto industry.
• Fluency in Chinese is an advantage. Excellent verbal and written communication skills and fluency in English are required.
• Minimum of three years of content marketing experience
• Excellent copywriting abilities, with the capacity to elucidate complex topics for a wide audience.
• Mindset characterized by a passion for narrative and innovative content formats
• Consistent attention to detail, time management skills, and the ability to consistently meet deadlines
• Highly motivated, meticulous, collaborative, and receptiveness towards feedback.

Working Location: Singapore

Apply online or feel free to contact me directly (via email: sarah.chin@jac-recruitment.com) for more information about this opportunity. Due to the high volume of applicants, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.

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Sarah Chin (R 1655546)
JAC Recruitment Pte Ltd (EA License No: 90C3026)

JAC Recruitment