Job Description

General information

Agency: UM
Function: Strategy
Location: Singapore, Singapore
Job Ref#: 15684




Description & Requirements



Position Summary

The Digital manager uses their knowledge of the digital media space to work across developing new and emerging digital media solutions for the APAC Regional team that includes but are not limited to programmatic media, social advertising, search, video and mobile advertising. The position is important one within the regional team to drive digital innovation and yet be hands on across digital planning and operations. The position will also be responsible to manage a team of execs, with the aim to nurture and train team members


Key Responsibilities

You\xe2\x80\x99ll lead and drive the strategy, development, execution and stewardship of all digital communications plans as well as other emerging media initiatives based on client requirements and needs, working within an integrated team across disciplines.

• Day to day digital planning support for local markets and digital input of regional projects and initiatives.
• Strong contributor of client digital strategy with the aim to drive digital excellence and performance
• Digital partner evaluation & engagement. Develop and nurture relationships with strategic partners
• Investigate new & emerging media opportunities keeping business objectives in mind
• Sound knowledge of paid social & search in order to guide teams and client teams towards achieving KPIs across both social and search campaigns
• Train internal teams on best practices, new media & trends.

Desired Skills & Experience

• 3-5 years of digital media experience either in media agency or inhouse marketing function
• Should be familiar & experience in managing paid media campaigns from building plans, setting digital KPIs and suggesting strategies that drive overall digital performance
• Experience in managing & mentoring teams
• Ability to articulate and educate clients and team members on digital strategy, trends, challenges
• Demonstrate strong proficiency with digital platforms especially across social and paid search. Should have affinity towards social and search platforms to be able to manage campaigns with internal teams
• Excellent quantitative skills, including analytical abilities and math proficiency
• Hard working, positive thinking and effective problem-solving skills
• Ability to work within a team set up and contributor

About Us




A full-service media agency, UM strives to Futureproof our clients\xe2\x80\x99 businesses through our relentless pursuit of better science, art and outcomes. Founded in 1999, UM is made up of entrepreneurially-minded strategists, planners, researchers, investment experts, decision scientists, account executives, and content and activation specialists\xe2\x80\x94over 4,800 employees across 130 offices in over 100 countries around the world. A part of IPG Mediabrands, UM\xe2\x80\x99s global headquarters are in New York, with six additional US offices in Birmingham, Dallas, Detroit, Los Angeles, Miami, and San Francisco. UM\'s vision to Futureproof our clients for today, tomorrow, and beyond wouldn\xe2\x80\x99t be possible without our Better People.

UM\xe2\x80\x99s culture is an inclusive one, where people belong and are encouraged to bring their full selves to the office, and where personal and professional growth are a priority of every member of the team. UM\xe2\x80\x99s Executive Leadership Team is dedicated to building a culture that permeates every element of the company, from work flexibility, to career planning and regular talent reviews, to an active culture club. They proudly uphold the following values:

Courage: Our courage to take risks drives our ability to set new industry standards.

Curiosity: Our relentless curiosity drives relentless innovation.

Commitment: Our commitment to uncovering better opportunities for our clients and our community is at the heart of everything we do.

Community: We pride ourselves on fostering a community where everyone can belong while actively giving back to the communities in which we live.

Caring: We care about being a diverse agency where everyone feels motivated and supported.

Candor: Our candor through open and constructive dialogue ensures better outcomes for our people and our clients.

As a company, UM is constantly pushing to improve, under their Better Science, Better Art, Better Outcomes banner, striving to set the bar in the ever-evolving media landscape. Their efforts have yielded a number of new business wins recently including Aetna, American Express, Columbia Sportswear, Gallo Wine, Henkel, and Quicken Loans.