Job Responsibilities 1. Responsible for ASO optimization in different countries/languages on overseas App Store and Google Play, developing and executing ASO strategies to increase store exposure, download conversion, and organic traffic. 2. Familiar with the publishing and review rules of application stores, and have experience in application market activities and initial release. 3. Track the optimization status of various markets on a daily/weekly/monthly basis, collate optimization data, form stage data reports, and propose follow-up optimization plans. 4. Responsible for researching and analyzing competitive ASO strategies, timely grasping the promotion methods and trends of competitors, and making reasonable adjustments.
Requirements 1. At least degree or above in any field of study, with more than 2 years of ASO industry experience and successful operation cases. 2. Familiar with publishing on Google Play and App Store backends, familiar with the algorithm rules of mainstream application stores, and capable of following up on algorithm updates. 3. Possess good data analysis skills, have a deep understanding of APP operation, and can comprehensively and accurately analyze various data. 4. Strong English reading and writing skills, capable of writing and optimizing application store copywriting. 5. Those familiar with the financial industry will be considered first.
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