Digital Marketing Manager
Singapore, Singapore
Job Description
Job purpose
As the digital marketing specialist within the team, you will be responsible for the success of online and integrated marketing campaigns, as well as optimizing web performance through good SEO practices and content. The primary focus will be on Social Media (organic and paid), Digital Ads, Google Analytics and SEM - Google keywords/Ads.Responsibilities
- Oversee and develop social media plan (organic and paid) to support business objectives
- Oversee digital ads campaigns (SM, google keywords, google ads, programmatic, Youtube) and KOLs with agency to ensure campaign goals are met
- Track, analyze and report website analytics. Coordinate with inhouse developers on migration to GA4 and mapping of events
- Content creation to optimize campaigns effectiveness and outreach
- Online and Apps Review Monitoring and Management
- Any other duties assigned by Associate Director, Marketing
Requirements
- Minimum 5 years of work experience in Social Media management, digital ads performance and strategy, and website management
- Good understanding of Google keywords and Adwords
- Google Analytics knowledge, with a GAIQ will be an advantage
- Highly analytical and data-driven, with the ability to relate reasons behind what the numbers show.
- Have a good understanding of the marketing funnel
- Good command of English, both spoken and written
What we can offer you
- Challenging work in a fun and collaborative environment
- Spacious open-concept and conveniently located office
- Team lunches and company events
- Multicultural teams represented by 15+ nationalities
- Comprehensive corporate insurance and dental benefit
- Exclusive staff discounts for company products
- Flexible working arrangements and casual work setting
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Job Detail
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Job IdJD1080795
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSingapore, Singapore
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EducationNot mentioned