Job Description

About FeetCare

FeetCare is a leading Singapore-based foot health brand specializing in

orthotic insoles, bunion correctors, and foot wellness solutions

. Our mission is to help people walk comfortably and live pain-free through innovative products and personalized advice.


We are expanding our online presence and seeking a dedicated

E-Commerce Manager

to oversee and grow our digital sales channels across multiple platforms.

Job Summary

The

E-Commerce Manager

will be responsible for managing and optimizing all FeetCare online sales platforms -- including

Shopee, Lazada, Amazon, TikTok Shop, WooCommerce

, and

Decathlon Marketplace

.


This role focuses on ensuring platform performance, maintaining accurate listings, monitoring sales data, and developing new e-commerce opportunities. The role will also support

offline branding activities

such as pop-ups and roadshows, as well as

graphic design

for e-commerce materials like posters and banners.

Key Responsibilities

#

E-Commerce Operations

Manage FeetCare's online stores across Shopee, Lazada, TikTok Shop, Amazon, Decathlon, and WooCommerce. Upload, update, and optimize product listings (titles, descriptions, images, and keywords). Ensure pricing, stock availability, and promotions are consistent across platforms. Handle returns and customer service (no e-commerce packaging required). Work closely with Key Account Managers (KAM) to plan and submit mega campaign deals. Monitor competitor pricing across platforms to maintain competitiveness.

#

Market & Data Analysis

Monitor and analyze platform ads performance, data, and traffic, and adjust strategies as needed. Analyze sales performance, customer behavior, and platform data to identify growth opportunities. Research market trends, competitors, and emerging footcare needs to guide product development. Prepare regular reports and insights to support business decisions.

#

Product Development

Identify new product opportunities based on market trends and customer feedback. Liaise with China suppliers to develop and source new products. Coordinate sample requests, evaluate product quality, and propose improvements. Monitor the entire production process--from prototype to final delivery--to ensure product quality and timely launch.

#

Cross-Functional Collaboration

Assist with branding and marketing for new product launches, campaigns, and content planning. Assist with video shooting and photography. Serve as a point of communication between the company and partners. Assist with ordering e-commerce essential items from Taobao, China.
#

Offline Branding & Outreach

Plan and coordinate pop-up events, roadshows, and health fairs to promote FeetCare products. Work with event organizers, malls, and internal teams for smooth execution. Collect customer feedback from events and recommend improvements to enhance brand engagement.
#

Creative & Design Support

Design or edit marketing materials such as banners, posters, and collaterals. Ensure all visual assets are aligned with FeetCare's brand identity and tone. Liaise with printers when needed.

Qualifications

Diploma or Degree in E-Commerce, Business, Marketing, or a related field. Minimum 2-3 years of hands-on experience managing e-commerce platforms (Shopee, Lazada, or equivalent). Strong attention to detail, with good analytical and organizational skills. Familiar with WooCommerce or Shopify backend operations preferred. Basic proficiency in graphic design tools (Canva, Photoshop, or Illustrator). Knowledge of e-commerce analytics, marketplace operations, and online merchandising best practices. Self-driven, resourceful, and able to work independently with minimal supervision.

What We Offer

Competitive salary and sales commission Opportunity to manage multiple leading e-commerce platforms for a growing local brand. Exposure to both online and offline retail strategies. Supportive work environment with opportunities for growth and learning. Healthy workplace (100% NON-TOXIC ENVIRONMENT) * Hands-on experience in both e-commerce and product development