Job Description

Event Marketing Manager at Adyen

Singapore

This is Adyen

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice for many of the world\'s top merchants. At Adyen, everything we do is engineered for ambition. For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.

Event Marketing Manager, SEA + HK

We are looking for an Event Marketing Manager across Southeast Asia and Hong Kong. In this role, you\'ll test your boldest ideas and build event programs that push the needle. You\'ll also use strategy and out-of-the-box thinking to connect Adyen with the right prospects and customers in meaningful ways. We expect you to (re)imagine amazing event experiences that bring our brand to life but more importantly also drive commercial impact. This full-time position is based in Singapore and will report to the Head of Marketing, APAC based in Sydney.

What you\'ll do

• Manage the annual event marketing calendar, working closely with the Marketing Manager, SEA+HK to ensure alignment to country marketing strategy and commercial goals (Sales and AM)
• Manage and execute all aspects of event marketing programs, including content and program development, landing page, campaign set up, registration and coordinating attendees and speakers, event experience and visual design, promotional gifts, vendors, communications, promotions and production
• In collaboration with the country marketing manager, manage and own merchant engagement strategy, including Adyen owned events for Merchants
• Come up with event concepts to engage with prospects, merchants and partners to increase Adyen awareness, generate and convert leads and continue to educate merchants.
• Evaluate and report on event ROI, including lead tracking, surveys, post-event tracking, wrap reports, and recommendations for future events.
• Work cross-departmentally to evaluate and recommend prospective industry events that align with our commercial and marketing goals (owned and sponsored)
• Collaborate with marketing functions (PR, content, design) to ensure events integrate with larger campaigns to maximize impact of events
• Manage multiple stakeholders both internal (AM and sales teams) and external (industry event contacts, event agencies, vendors, production agencies)
• Explore latest event design, including new technology and branding ideas.
• Travel to manage events on-site when necessary

Who you are

• 3- 5 years of experience in an event marketing experience, B2B tech or event agency experience is a plus.
• Proactive project management expertise involving multiple moving details and cross-departmental contributors
• Scrappy, resourceful, collaborative, and unflappable in the face of the unexpected
• Creative and passionate about developing traffic-stopping event experiences
• Salesforce and Marketo experience, with a mind for analytics and metrics
• Good understanding and appreciation of working in a fast-paced, multi-cultural environment
• Outstanding verbal and written communication skills
• A sense of humor
• Ability to travel up to 20%

Our Diversity, Equity and Inclusion commitments

Our unobvious approach is a product of our diverse perspectives. This diversity of backgrounds, cultures, and perspectives is essential in helping us maintain our momentum. Our business and technical challenges are unique, we need as many different voices as possible to join us in solving them - voices like yours. So no matter where you\'re from, who you love, or what you believe in, we welcome you to be your true self at Adyen. Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does it sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application.

What\'s next?

Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 3-5 business days. Our interview process tends to take around 4 weeks to complete. Don\'t be afraid to let us know if you need more flexibility.

Adyen