Job Description

We are looking for an experienced marketing leader to develop and lead marketing across Meta brands to business audiences in Southeast Asia and ANZ region.This is a senior role where you would be responsible for leading a team of marketing experts across different markets and setting a marketing strategy for the region which incorporates all aspects of marketing planning and communications including managing marketing budget, developing right channel mix, digital channels, developing events sponsorships, creating marketing collateral and more.You will be accountable for the Meta’s marketing performance to business audience and industry as well as marketing budget and ensure we deliver the most effective messaging while at the same time, ensuring complete coverage of this large and diverse region. You will be continuing to build a highly effective and diverse marketing team, and bring with you industry relationships that can help further the impact and value of Meta marketing. We are looking for a candidate who enjoys leading and doing, and has a passion for performance marketing and creating exceptional business value through engaging and innovative marketing approaches.This role reports into our Director of Global Customer Marketing (GCM) for APAC and will be a critical leader in the APAC GBM team. This role will be located either in the Singapore or Sydney office.

Global Customer Marketing Director, SEA PAC Responsibilities:

• Lead a team of marketers and agencies across multiple markets
• Partner with cross functional leaders to develop and execute the optimal marketing plans, programs and strategy to meet Meta’s business objectives for the region
• Partner with the local consumer and PR leadership team on aligning marketing strategies with business plans
• Develop holistic performance marketing programs for demand gen, lead acquisition and lifecycle management as appropriate
• Work with the cross functional teams to land global as well as regional specific marketing programs
• Proven ability to optimize marketing mix by analysing performance of campaigns and programs and align marketing budgets to the biggest impact activities
• Develop strong relationships, influence and collaborate effectively with key cross functional leaders and teams across the company
• Serve as a thought leader across the business teams for the region

Minimum Qualifications:

• 20+ years of experience in a B2B and/or B2C marketing leadership role
• Experience across APAC markets particularly SEA and ANZ, with deep knowledge of the advertising and marketing industries
• Deep marketing experience, in particularly digital and/or brand marketing experience
• Experience in successfully leading large, geographically distributed teams, and building high performing teams, characterized by a culture of inclusion and a growth mindset
• Demonstrated ability in operational efficiency through automation of tools and processes
• Proven experience communicating effectively, collaborating and influencing strategically across cross-functional partners at all levels in a fast-paced, matrix organization
• Verbal and written business fluency in English

Preferred Qualifications:

• Proven track record of "moving fast" and delivering on tight deadlines
• Strong B2B experience is preferred
• Fluency in other language(s) a plus as this role will work with stakeholders based in a diverse region