Job Description

The Role Responsibilities
Summary
Responsible for leading the development of global Credit Card New Customer Acquisition ("CCNCA") strategies and budget for New to Product ("NTP") customers within the context of the wider global Credit Cards & Personal Loans ("CCPL") strategy.
Responsibilities
Strategy

• The role holder is responsible for leading the development of global Credit Card New Customer Acquisition ("CCNCA") strategies and budget for New to Product ("NTP") customers within the context of the wider global Credit Cards & Personal Loans ("CCPL") strategy.
• This includes agreeing these strategies with the relevant region and country level stakeholders, along with associated financial and non-financial targets and periodically reviewing performance against these targets in line with the Group\'s performance management frame-work.
• While country CCPL Heads are accountable for the CC NTP acquisition targets and performance, the role holder is concurrently held accountable for the results, financial and non-financial of the New customer Acquisitions NTP global credit card sales targets and profitability.

Business
The role holder is accountable for managing NTP Credit Card Product characteristics, and for defining and overseeing new customer acquisition strategies and delivery technologies that satisfy the needs of the business, and are in compliance with all applicable regulatory requirements, including:

• Leveraging advanced analytics and collaborating with risk teams to provide thought leadership on risk and pricing frameworks to enable markets to deploy new customer acquisition strategies that are EVA accretive and within risk appetite.
• Leveraging analytics and collaborating with regional and country teams to track new customer product and channel performance and identify opportunities for performance enhancement.
• Support balanced growth and return optimization by setting new customer acquisition standards and providing channel management, product profitability management, segment targeting and working with risk management to ensure new customers acquired, both ETB and NTB are EVA positive. Enhance decision frameworks for more accurate measurement of EVAs and their enhancement. Coding these into PPGs.
• Collaborate with key stakeholders in the CPBB organization to provide support in the market and direction around new customer opportunities and execution upon them.
• Simplify & focus the SCB branded product shelf in partnership with the stakeholders in countries
• Manage the relationship & drive strategic relationship with card schemes
• Work closely with:

• RTOB team
• Digital aggregators
• Large digital players
• Strategic Partners

to create global scale and innovation to grow new customer acquisition at scale.
Processes
The role holder is responsible for:

• Engagement with risk control owners and / or group policy owners for the implementation of policies and control standards set by them.
• Ensuring appropriate new customer acquisition procedures and controls are in place to operate within the group credit and operational risk tolerance and appetite.
• Defining and driving global (versus local) regulatory and compliance standards for managing CC customer acquisition and working closely with markets to ensure they are met.
• Defining & driving the balance between global synergies & local market relevance for CC product shelf
• Building the right conduct culture in managing CC customer acquisition.
• Deliver a framework for CC new customer acquisition to track effectiveness and efficiency.
• Collaborate across the CPBB organisation to identify, prioritize and design processes for rationalization, simplification, standardization and digitization for effectiveness, efficiency and market relevance.

People & Talent

• Lead through example and build the appropriate culture and values. Set appropriate tone and expectations from team and work in collaboration with partners.
• Employ, engage and retain a high-performance team with collaborative and energetic colleagues.
• Ensure the provisioning of ongoing training and development of people.
• Ensure holders of all critical functions are suitably skilled and qualified for their roles, including effective supervision in place to mitigate any risks.
• Set and monitor job descriptions and objectives for the team and provide feedback and rewards in line with their performance against those responsibilities and objectives.

Risk Management

• Collaboratively partner with risk teams to ensure risk management procedures and processes are effectively implemented to operate within operational and credit risk appetite.
• Partner with country CCPL teams for a robust risk management environment by identifying key risks and issues and ensuring effective mitigants and controls are implemented.
• Work collaboratively with countries and functions to ensure any audit findings are suitably rectified.

Governance

• Develop and implement a clear structure of accountability to ensure team members can perform their roles successfully and there is clear oversight and decision making, including by relevant Committees.
• Take responsibility for assessing the effectiveness of arrangements to deliver effective governance, oversight and controls in business, and if necessary, oversee change in these areas.
• Maintain an awareness and understanding of the regulatory framework in which the firm operates, and the regulatory requirements and expectations relevant to the role.
• Take responsibility for delivering \'effective governance\' and to challenge fellow executives effectively
• Work with regulators in an open and cooperative manner.

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group\'s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Lead the Global Credit Card New Customer Acquisition team to achieve the outcomes set out in the Bank\'s Conduct Principles: Fair Outcomes for Clients; Effective Financial Markets; Financial Crime Compliance; The Right Environment.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

• CPBB Management Team members & CPBB Top Team
• CPBB Regional Heads of Products and Segments
• Country CPBB Heads
• Country Personal segment/ CCPL Heads

Other Responsibilities

• Leverage the opportunity provided by Corporate Social Responsibility to create positive impact.
• Embed here for Good and Group\'s brand and values across the retail bank.
• Perform other responsibilities assigned under Group, Business, Function, Region or Country policies and procedures.
• Develop & drive the sustainability initiatives for CCPL

Our Ideal Candidate

• Post Graduation / MBA.
• Minimum 15 years financial services experience, with 10 years in credit cards.
• Credit card new customer acquisition experience across channels.
• Strong understanding of analytics and solid numerical skills.
• Good interpersonal, negotiating and influencing skills.
• Positive attitude, high energy, ability to work under pressure and to tough deadlines
• Lead and energize people

Role Specific Competencies

• Manage Risk
• Manage People
• Credit Cards
• Analytics
• Business Strategy
• Business Models
• Credit Cards Portfolio Management
• Product Profitability Management
• Credit Risk Management
• Operational Risk Management
• Direct Marketing
• General Management

About Standard Chartered
We\'re an international bank, nimble enough to act, big enough for impact. For more than 160 years, we\'ve worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you\'re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents. And we can\'t wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you\'ll see how we value difference and advocate inclusion. Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Be better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations
• Time-off including annual, parental/maternity (20 weeks), sabbatical (12 weeks maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum
• Flexible working options based around home and office locations, with flexible working patterns
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment assessments - some of our roles use assessments to help us understand how suitable you are for the role you\'ve applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.
Visit our careers website www.sc.com/careers

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