Job Description

RESPONSIBILITIES

• Assist on planning, developing, coordinating and managing marketing communications and activities

• Execute marketing activities in line with company brand identity & marketing best practices

• Produce and maintain presentation materials for products and services

• Manage Demand generation for sales teams, partners and vendors

• Manage Lead generation for products and services offered

• Design management and broadcast of marketing communications using marketing platform

• Capitalise digital marketing tools to perform lead and demand generation activities

• Manage events: proactive planning, execution and measuring of events including management of the company's internal events, external partner/vendor events and industry events

• Collaborate with vendors, partners and 3rd party contractors where necessary on planning and execution of marketing campaigns and events

• Ensure good planning to budget to required metrics and communications to relevant parties internally and externally contribute to revenue and ROI on marketing activities.

• Manage marketing funding from vendors

• Maintain up-to-date CRM marketing lists

• Keep website and social media platform content updated

• At least 3-5 years’ experience of marketing experience.

• Good understanding and experience of marketing and communications in B2B environment

• Good understanding of vendors, partners and the IT market dynamics and requirements preferred

• Understand KPI and maintain effectiveness of demand generation and/or lead creation campaigns

• Good knowledge in digital marketing

• Ability to use standard software: MS Office Applications, Adobe Suite & digital marketing tools

• Excellent communication and interpersonal skills

• Proficiency in written and spoken English and Mandarin

• A good team player and able to work independently