Job Description

The Role Responsibilities

• Head of CVM and Data SG is responsible for leading a team of analytics professionals to drive business value and insights for the bank\'s retail business. This involves developing and implementing cutting-edge analytics solutions to support decision-making in various retail banking areas such as product development, pricing strategies, customer segmentation, and marketing campaigns.
• With strong leadership skills manage and motivate the analytics team and work collaboratively with cross-functional teams across the Bank. Drive development and usage of statistical modeling, data visualization, and data democratization.
• Participate in industry forums follow new trends and emerging technologies in the retail banking industry. Leveraging data-driven insights guide the bank towards better decision-making, improve customer value management and increase profitability.

Strategy

Data Strategy:

• The Head of CVM and Data is responsible for developing and executing the organization\'s data strategy in collaboration with group Data analytics and business heads and in line with marketing strategies and Martech road map. Metrics used to measure this may include the alignment of data strategy with business goals and objectives, and the effectiveness of data strategies in driving business outcomes.

Business

• Customer Value Management:
• Develop and maintain customer segmentation models, lifetime value metrics, and other analytics frameworks to help identify key trends, patterns, and opportunities in the customer base.
• Monitor customer behavior and emerging trends to identify opportunities for improving targeting, personalization, and retention strategies.
• Provide insights and recommendations to business stakeholders based on data-driven analysis to improve the customer experience, overall profitability, and retention.

Artificial Intelligence :

• Work with group retails and with their support manage the development and implementation of artificial intelligence and machine learning initiatives for CPBB SG .
• Design and execute experiments that leverage artificial engineering, and make sense of the resulting data using analytical techniques like deep learning, natural language processing (NLP) and other computational methods.
• Support teams across CPBB SG in areas related to advances analytics.

Marketing Technologies:

• Provide input in developing and managing technical tools that are required for demand-generation and customer acquisition.
• Work with Group teams to conceptualize, develop, manage, and maintain the platform for customer interactions using efficient technology solutions.
• Collaborate with internal teams and support implementing EDM, Push notification, omni -channel marketing automation programs, with a focus on delivering best-in-class customer experience technologies.

Actionable Insights:

• Translate complex data into knowledgeable insight, providing guidance to the Digital sales and marketing and broader executive teams that will enhance strategic decision-making.
• Developing actionable insights and speaking to business outcomes at a strategic level.
• Oversee the production analytics and reports in a format that is easily consumed to maximise the efficient use of analytics in across-Bank analysis, serving as a big-picture view of the data.

Business Targets:

• Support business in achieving the business targets, e.g. revenue, customer acquisition, product penetration, balance sheet, AUM\xe2\x80\xa6etc.
• Timely deployment of leads campaigns with good quality. Timely delivery of campaign tracking reports
• Complete Group requests on schedule
• No default, audit finding or data leakage

Change management:

• Being able to adapt to changing circumstances and lead the team through organizational changes, technology upgrades, or new processes is essential in a dynamic data analytics environment

Processes

Resource management:

• Ability to effectively allocate resources, such as staffing, technology, and budgets, is necessary for the efficient functioning of the department.

Performance Management:

• Develop, design, and implement score cards, with respective business teams , that include income targets, return on tangible equity (ROTE), cost income ratio, and other financial KPIs, ensuring they accurately reflect Bank\xe2\x80\x99s objectives and sales team performance.
• Analyze and track sales performance data to identify areas of improvement, optimize incentives, and drive sales strategy through effective communication and collaboration with cross-functional teams.
• Continuously evaluate and refine the score card framework, incorporating innovative approaches and industry best practices, while ensuring its integrity, fairness, and alignment with organizational goals.
• Manage the incentive budget proactively with different business teams

Democratization and Data Driven Decision Making:

• The Head of CVM and Data is responsible for enabling the organization to make data-driven decisions. This can be measured through metrics such as self serve percentages and quality and accuracy of various models

People & Talent

Leadership:

• Head of a data analytics department needs strong leadership skills to guide and motivate their team towards achieving organizational goals.

Communication:

• Effective communication skills are crucial in managing a team. The ability to clearly articulate goals, provide feedback, and listen to concerns is essential.

Team building:

• Being able to build and foster a cohesive and collaborative team environment is important in maximizing the productivity and effectiveness of the data analytics department.

Risk Management & Governance

Data Quality:

• Head of CVM and Data SG is responsible for ensuring that the SCB SG\xe2\x80\x99s data is of high quality, accurate, and reliable. This can be measured through metrics such as data accuracy, completion rate, and consistency and data access controls.

Regulatory & Business Conduct

• Display exemplary conduct and live by the

. * Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.

• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

• Strong partnership with respective internal stakeholders to value add to their key initiatives
• Business Units: Client Segments, Retail Products, Wealth Management Products, and Channels, including Customer Acquisition, Customer Relationship, Client Care Centre and Digital Banking
• Digital Sales and Marketing and partners like Accenture
• Group & COE Retail Analytics Team: for leads campaign initiatives, campaign performance reporting and analytics and data modelling
• Group Tech on report automation projects and database related requirements

Other Responsibilities

• Embed Here for good and Group\xe2\x80\x99s brand and values in SCB Singapore Limited. Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures; Multiple functions (double hats)

Our Ideal Candidate

• Education: Master\xe2\x80\x99s degree in Analytics, Statistics, Mathematics, Artificial Intelligence, Information Technology, or related field.
• 15+ years of experience of overall experience with 10+ years of relevant experience working with retail banking or financial services
• Proven experience in managing a team of analytics professional
• Excellent knowledge in artificial engineering, advance analytics and analytical modelling techniques
• Knowledge of current trends in the banking industry, including customer experience, digital transformation and customer analytics
• Strong communication, presentation, and collaboration skills.

Role Specific Technical Competencies

• Data Science
• Data Modelling

About Standard Chartered

We\'re an international bank, nimble enough to act, big enough for impact. For more than 160 years, we\'ve worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you\'re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents. And we can\'t wait to see the talents you can bring us.
Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you\'ll see how we value difference and advocate inclusion. Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Be better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations
• Time-off including annual, parental/maternity (20 weeks), sabbatical (12 weeks maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum
• Flexible working options based around home and office locations, with flexible working patterns
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

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