Job Description

ABOUT CIRCLES LIFE

Circles.Life is Asia\'s first and most successful digital telco - we\'re on a mission to re-imagine the mobile experience for the digital consumer and disrupt the multi-trillion dollar industry. We launched our services in Singapore in 2016, and have since expanded to Australia, Taiwan, Indonesia and Japan. We\'re leading the market in innovation, customer satisfaction and growth.

The company was founded by Rameez Ansar (ex-Temasek, BCG), Abhishek Gupta (ex-McKinsey, Bain Capital, StanChart PE) and Adeel Najam (ex-Nokia, Huawei, Starhub), who are supported by an all-star leadership team including C-suite executives from Singtel, Tata Docomo, Vodafone, Virgin Mobile, Bharti Airtel, Paypal, Microsoft, Samsung, Redmart / Lazada and Flipkart.

We now employ 450+ people over 5 offices across the APAC region, and are a portfolio company of Warburg Pincus and Sequoia.

Notable accolades from past years include: Top 5 most loved Singapore brands (2nd year running)- YouGov Customer\'s Choice; Top Telco for Customer Service- Seedly; and Top Employer- Influential Brands (2019).

ABOUT THIS ROLE

We\'re looking for an amazing domain expert to help Circles.Life scale its business across the region by leading our Brand Team. Working directly with senior leaders across divisions, the successful candidate will be the guardian of the brand, ensuring its relevance and impact across countries. In addition, s/he will lead functions within the team that relate to the execution of the brand (from PR and creative production to marketing operations and partnerships).

To be successful in this role, you will be working alongside various leaders (regional & in-country) to experiment and implement creative, unconventional and cost-effective growth strategies (which will in turn help to grow our subscriber base). This is a group-level role which is based in our Singapore office.

WHY THIS ROLE IS UNIQUE

• You\'ll create your own path with autonomy to define our brand\'s vision and strategy, while being the one responsible to make it all happen.
• You can also build a legacy by taking the Circles.Life brand to the next level, armed with a double-digit million budget, in a business that will transform the telco industry forever.
• What\'s more, you\'ll be a key member of a fast-growing and well-funded organisation with ambitious plans to expand into more markets and verticals (we\'re talking 10X revenues!).

WHAT YOU\'LL DO

• Develop a strategy aimed at building \xe2\x80\x9cirrational brand love\xe2\x80\x9d within target segments for Circles.Life brand, by partnering with countries to design and launch brand campaigns.
• Lead regional and local members across brand marketing functions, while collaborating closely with Country Heads to support growth execution.
• Drive qualified traffic to Circles.Life app and web presence using best-in-class tactics.
• Help Country Heads and Product Team convert this traffic into new customer accounts.
• Challenge the status quo to improve marketing function, including razor sharp metrics and accountability for every dollar spent.

WHO YOU\'LL BE WORKING WITH

• Your direct manager will be Ajay Sampath, our Head of Global Marketing based in Singapore.
• You\'ll also work closely with other marketing leaders in Content and Performance Marketing, to ensure cohesive and well executed integrated campaigns.
• Finally, you\'ll partner with our Country Heads and other divisional stakeholders.

WHAT WE ARE LOOKING FOR

• Possess 10 years of B2C marketing with specific experience in building brands & working on iconic brands.
• T-shaped marketer - generalist on a number of disciplines but has strong experience in brand building.
• Ideally those who have worked in established CPG companies as well as high-growth technology companies.

BENEFITS

One of Circles.Life\'s key missions is to build the best place to work and grow. In order to do that, we offer:

• Exponential career growth & ownership - Completely own your own career and determine how fast and in which direction you grow. Being in a hyper-growth environment means having the opportunity for 10x the learning at 10x the speed; watch your role expand as the company expands.
• Impact from Day 1 - Translate idea to action and help us to blaze the trial for innovative products and shake up the telco world, and beyond.
• Talent Mobility - Circles.Lifers are given the opportunity to change roles internally, across functions and/or offices, through multiple structured programs (i.e. internal transfers, job shadowing or job rotation). We\'ve witnessed many successful examples -e.g., from HR lead to Business Development Senior Manager.
• Talent Development - We stand for a culture of continuous learning and growing. Besides structured career development paths and quarterly performance reviews, we offer monthly learning brown bag sessions, manager training and L&D budget to support development of professional interests and efforts.
• Attractive Total Rewards (Salary + Equity) - We offer highly competitive salary and bonus inline with top tier technology companies, and equity for ALL employees (up to 6 months of annual salary worth for top performers). That means, unlimited upside based on company\'s performance.
• Benefits - Mobile bill reimbursement for all Circles.Lifers and their dependents and medical insurance. Bonus: Well-stocked pantry and monthly fun activities.

Circles.Life is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.

Circles.Life