Job Description

About Our Client
Our client is a series-A start-up that has raised close to $50m in equity and debt and is backed by renowned institutional and individual investors. The firm operates with a headcount of 300-500 and expect to establish their regional hub in Singapore, with a few senior hires, to be closer to their investor network. In line with their regional expansion, we are looking for someone to build the Public Relations capability - team and network, in Southeast Asia and beyond. This is a newly created role and headcount as the Head of Public Relations, Southeast Asia.


The Head of Public Relations - SEA, will report directly to the CEO (Co-founder). The organization is well funded with a strong, clear runway. This is a leadership role that requires the individual to be hands on, as there is no communications team now and the focus will be public relations, investor communications, media relations and internal communications. This role will be measured on the following criteria:

• Develop a regional Public Relations strategy that aligns with business and fund-raising goals.
• Establish the client\'s presence in the region as a thought leader in fintech by publishing whitepapers and engaging with industry KOLs for content and webinars.
• Secure prime exposure at industry events, panels, and conferences such as SFF etc.
• Build a strong network of media partners in Southeast Asia, Japan & Middle East, where key investors are located.
• Monitor Public Relations effectiveness and develop a crisis communications framework.
• Setup integrated, corporate and brand communications teams.
• Design and manage Public Relations budgets.
• Be the \'voice of customer\' while identifying strategic priorities for Public Relations.

The Successful Applicant

• MBA or master\'s degree in communications or a relevant discipline
• 10 or more years\' experience in leading Public Relations with at least two years in financial services or fintech.
• Experience of having set-up media partnerships in the region is preferred.
• Analytical personality, with out-of-the-box thinking.
• Flexibility to travel and be based in the regional markets for short assignments.

What\'s on Offer
This is a new role, created in start-up business with a strong ambition towards promoting financial inclusion. We are looking for an entrepreneurial mindset and a corresponding ability to take risks. You will lead the setup of the Public Relations function and play a pivotal role in hiring and developing talent. The company culture is dynamic, and they are looking for someone who can excel in an ambiguous environment. Compensation for the role will be split across base, bonus and RSUs/ESOPs.

eFinancialCareers