Job Description

Responsibilities may include but not limited to: * Develop and execute effective lead generation strategies on social media, search engines and other marketing channels (e.g. Facebook Ads, Tiktok, Responsibilities may include but not limited to: Develop and execute effective lead generation strategies on social media, search engines and other marketing channels (e.g. Facebook Ads, Tiktok, Google Ads, YouTube, etc.) Coordinate all marketing activities that support lead generation and brand awareness strategies Track, analyze and optimize lead generation strategies and other marketing campaigns Perform onsite and offsite SEO optimization for websites Perform creative copywriting for social media captions, blogposts and content Conduct competitor research, keyword research, organic ranking tracking, and web monitoring Curate organic social media content Requirements: At least 2 years of experience in Facebook Ads, Google Ads, Tiktok, etc Familiar with SEO and keyword research Have a portfolio or proven track record of successfully executed digital marketing campaigns Good command in English with creative and strong copywriting skills Experience in website development, graphic design and video-editing will be an added advantage Able to work independently under direction and complete within tight deadlines Work Location: Macpherson - 9am to 6.30pm About the Company: Unveiled in 1989, Expressions is a recognized pioneer in the beauty industry. It adopts the philosophy of total wellness, offering a wide range of facial and slimming treatment, as well as spa therapy. All of which are supported by high technology equipment and service-excellence standards.