Job Description

Research and analyze data and market insights . Search for insights into consumer needs and wants . Plan and implement long-term development strategies for product categories . Design exit strategi Research and analyze data and market insights . Search for insights into consumer needs and wants . Plan and implement long-term development strategies for product categories . Design exit strategies for unsuccessful products . Build and maintain long-term relationships with vendors . Ensure product availability . Strategize positioning of a product category in order to maximize its visibility . Collaborate with the marketing team . Research competitors and suggest appropriate pricing and promotional activities . Work with customers and merchandisers and find new ways of expanding product categories . Calculate forecasts for product demand trends . Manage and track budget . Accelerate the volume growth with assigned customers . Negotiate promotion activities and listing of new products with assigned customers . Coordinate implementation of sales promotion activities with retailers, field merchandizers and events promoters . Establish and implement promotion workplan which includes trade marketing / animation / merchandizing activities . Follow up with post analysis of the ROI of the promotion events and activities . Support the development and growth of the assigned customer accounts . Coordinate with internal stakeholders with regards to supply chain, customer service and marketing related to retailer's/client's activities . Conduct store visits when required