Manager, Marketing

Singapore, Singapore

Job Description


DreamUs Group was created with a vision to bring serious happiness to children and families. We believe in the magical power of play to unleash creativity, build confidence and bring people together.

We take pride in offering high-quality, themed indoor activity centers designed to bring lasting memories among loved ones. Our indoor playgrounds are each unique in their own way suitable for the young and the young at heart.

As a leading provider of experience-based play facilities in Singapore, we provide unique interactive play experiences through:

- SuperPark in Suntec City Mall

- Pororo Park Singapore in Marina Square

- Tayo Station in Downtown East

- Petite Tayo KidsClub in Kallang Wave Mall

Job Responsibilities

  • Responsible for driving sales across DreamUs group in partnership with sales and operations.
  • Strategize marketing goals and lead the team to plan towards targets.
  • Drive positive media coverage and external publicity through the development and execution of communications plan to generate excitement and awareness for DreamUs Group\'s four indoor playparks, and support communications for DreamUs Group.
  • Maintain press office duties for DreamUs Group\'s four indoor playparks including drafting of media releases, FAQs, presentations, and other publicity materials.
  • Liaise with the different teams across DreamUs Group\'s four indoor playparks to identify and support storytelling efforts, curate content and/or assets for owned and earned channels.
  • Build and cultivate media relations to enhance their understanding and support of DreamUs Group\'s four indoor playparks.
  • Support in issues and crisis management communication, as well as stakeholder communications.
  • Support consultation on corporate communications guidelines to both internal and external stakeholder.
Requirements
  • Minimum Degree / Diploma in Mass Communications / Journalism / Marketing
  • At least 6 years (Marketing Manager) of relevant experience in corporate communications and/or public relations.
  • Experience in managing complex narratives with a variety of audiences.
  • Keen understanding of multi-channel media landscape and news cycle with proven success of achieving earned media coverage. Knowledge in regional media landscape a plus.
  • Proven experience in content creation.
  • Experience in stakeholder engagement, project management and administration
  • Strong writing, speaking and presentation skills.
  • Excellent organisational skills and detail oriented with ability to document requirements and processes.
  • Personable, with strong interpersonal skills and able to work collaboratively with wide variety of individuals.
  • Self-starter, self-motivated, able to balance multiple projects and deal with pressure.
  • Experience with mass email tools (such as MailChimp), HTML, Photoshop, Microsoft Office Suite. Familiarity with FinalCut Pro, I Movie or I Photo a plus.
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Additional Information

Career Level

Not Specified

Qualification

Not Specified

Job Type

Full-Time

Job Specializations

,

Company Overview

DreamUs Edutainment, together with its subsidiaries and affiliates, is a leading provider of unique interactive play experiences that excites and bond people of all ages. By offering high quality, purpose built indoor activity centres and customized programs, we deliver cherished experiences, unexpected teachable moments, and unadulterated joy from the momentum created through active motion and play. Parks operated by DreamUs include Pororo Park Singapore in Marina Square, Tayo Station in Downtown East, Petite Tayo KidsClub in Kallang Wave Mall and SuperPark in Suntec City Mall.

Additional Company Information

Registration No.

201437073H

Average Processing Time

30 days

Industry

Exhibitions/Event management/MICE

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Job Detail

  • Job Id
    JD1380127
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned