Purpose & Overall Relevance for the Organization:This role is responsible for maximizing the profitability of Own Retail Concept stores across the Southeast Asia cluster. In your role, you will be supporting the implementation of adidas DTC strategy consistently across all SEA countries for the concept brand stores, consulting the cluster DTC & HUB organizations and managing key projects and initiatives. The focus of this role will be to drive pre-season planning, merchandise and financial planning, store clustering and grading, option planning for own retail across the regions in collaboration with each country and HUB merchandising. This role will also provide the required level of support for franchise partners in SEA countries.Key Responsibilities:
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