Job Description

Job Purpose

We are seeking a highly motivated and experienced Manager for Student Recruitment and Partnership Management to develop and implement a comprehensive regional student recruitment marketing and outreach strategy.

The Manager for Student Recruitment will be responsible for planning and facilitating student recruitment events, cultivating and managing strategic relationships with HR leads from the region, supporting enquiry management and lead conversion, and contributing to the development of a streamlined Integrated Admissions Framework.

• As Lead of an assigned region, SR Manager is required to develop and implement a comprehensive regional student recruitment marketing and outreach strategy.

• Plan and facilitate online and offline engagements, such as information sessions, postgraduate masterclass, and other student recruitment events.

• Collaborate with internal stakeholders and external partners to develop and execute online and offline recruitment events and activities.

• Monitor and analyse recruitment metrics to assess the effectiveness of campaigns and strategies and make data-driven recommendations for optimisation.

• Develop and proactively manage partnerships that will enable the school to build a steady and effective pipeline of eligible students.

• Stay up-to-date with the latest trends and best practices in student recruitment and digital marketing, and incorporate new approaches and technologies into recruitment plans as appropriate.

• Provide insights and field reports to LKY School Senior Management, Faculty, and other departments about the education market and broader market insights relevant to the School.

• Cultivate and manage regional strategic relationships - including donors, the academic community, corporates, alumni, prospective students, and media.

• Support enquiry management, lead conversion, and application-related team responsibilities.

• Work closely with professional staff, academics, Student Ambassadors, and external stakeholders to achieve the school\'s strategic goals.

• Contribute to the development and enhancement of a streamlined Integrated Admissions Framework.

Qualifications

Education: Degree in business, marketing & communications, international affairs or a related field.

Experience: At least 8 years of experience in business development, government relations, public affairs or a related field is preferred. Experience working with government agencies or officials is a plus.

Communication Skills: Excellent written and verbal communication skills are essential.

Government Relations Skills: Knowledge and experience in working with government agencies and officials, understanding of regulatory issues and policy making, and the ability to build relationships with stakeholders.

Adaptability: Must be adaptable to change and able to work in a fast-paced, dynamic environment with tight deadlines.

Technical Skills: Working knowledge of digital marketing channels, such as SEO, PPC, social media marketing, email marketing, and content marketing, is a plus.

CRM Experience: Experience with CRM systems, such as Salesforce, is preferred.

Travel: Regional (and occasionally international) travel is expected. The candidate must be willing and able to travel for this role.

More Information

Location: Bukit Timah Campus

Organization: Lee Kuan Yew School of Public Policy

Department : Academic Affairs

Employee Referral Eligible:

Job requisition ID : 19541

National University of Singapore