Job Description

Sachi is the world’s first soy alcoholic beverage brand. Brewed sustainably from soy whey which is derived from tofu, Sachi is a proud Singaporean innovation, and our mission is to invite our consumers to Savour the Possibilities, as we work towards developing other innovative alcoholic beverage products made from soy whey. We are looking for an experienced branding and marketing specialist who is passionate about building sustainable brands. Our ideal candidate should have experience developing and executing marketing campaigns, as well as content creation for social media platforms. He/she should be comfortable with managing day-to-day marketing activities and creating content to showcase our brand and products. If you are a people-person who relishes the challenge of being part of a start-up, with the opportunity to have a rewarding hands-on experience in building a brand from ground up, we want to hear from you! Responsibilities Marketing:

• Establish brand and product positioning, identify target audiences, and develop marketing plans with specific objectives across different sales channels and segments

• Lead the execution of marketing initiatives from start to finish, leveraging collaborations with other internal teams, as well as external partner brands and organisations

• Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

• Manage brand website, eCommerce Platforms and Social Media activities.

• Support with the creation of social media content (e.g. articles, visuals, videos etc).

Branding:

• Assist with the building of new brands for new products developed by the Product Development team (e.g. conceptualise on brand identity, brand expression and brand activation mechanics)

• Create product packaging designs and brand playbook.

Requirements/Competencies

• Three to four years of experience with

o Developing and executing marketing strategies (preferably for consumer brands) o Social media management

• Basic knowledge of graphic design and video editing

• eCommerce experience is a plus

• Must speak and write well in English and Chinese

• Strong project management, decision-making and multi-tasking skills

• Detail-oriented, and able to work independently

We regret that only shortlisted candidates will be notified. Job Type: Full Time Renumeration: $2800 - $3500 Schedule:

• Monday to Friday
• 0900-1800hrs

Education:

• Any Qualifications for Mid-Career Individuals

Work Location:

• Downtown / Tuas

COVID-19 Precaution(s):

• Remote interview process
• Social distancing guidelines in place