Our client who is a Singapore-based startup in cloud gaming technology is seeking a Marketing Associate for Gaming to drive user acquisition and revenue growth for our project through innovative player-resonant campaigns and impactful partnerships. You should have a strong enthusiasm for both gaming and technology, and prior experience in the gaming or traditional marketing sector is a plus.
Responsibilities:
Developing and executing strategies to drive user acquisition and revenue growth
Contribute to establishing the company as a leading strategist in the web3 space
Support in driving user acquisition for a variety of products on our platform
Assist in managing our external marketing agency, internal team and budget
Explore ways to leverage tokenomics and NFTs for growth
Work with the product marketing team to support growth marketing strategies and KPIs
Provide data-driven support for the full growth funnel marketing process
Support the acquisition and revival of users on various platforms and media channels
Assist in navigating TOS and paid advertising challenges for blockchain/crypto products globally
Contribute to building and leveraging partnerships for exceptional consumer experiences
Collaborate with cross-functional teams such as Product, Business Development, Marketing, and Engineering to achieve shared goals
Contribute to developing best practices in player growth for the organization.
Represent the company at conferences and events
Requirements:
Demonstrated success in leading and executing marketing initiatives
Agile and adaptable mindset, suited for a startup culture
At least 2-3 years of experience in marketing, particularly in web3
Passion for technology, gaming and gaming platforms
Familiarity with media buying and primary funnel management systems
Self-starter with strong decision-making skills and open to feedback
Excellent organizational skills, able to multitask in a fast-paced environment
Possess a bachelor\'s degree or higher
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